Ten universal principles are covered in a guide to successful winning strategy, providing examples such as the conquests of Alexander the Great, the political triumphs of Bill Clinton, and the business successes of high-profile companies.
Cohen (business administration, Touro University International) outlines ten principles that will help business leaders formulate and implement strategies for success. He illustrates ideas with strategy examples from business, the military, politics, and entertainment, and includes a wealth of checklists, boxed tips, and quotations. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
