This book presents a critique of current English as a Business Lingua Franca (BELF) practices using research conducted in Bosnia and Herzegovina. The authors identify English communication behaviours that hinder or promote success in the workplace,...Daugiau...
When the former Yugoslavia disintegrated in the early 1990s, competence in English was not widespread. This book explores how English came to be equated with economic survival for many during and after the ensuing war through a range of diverse co...Daugiau...
