Atnaujinkite slapukų nuostatas

El. knyga: Business Models and Firm Internationalisation

Edited by , Edited by , Edited by (Aalborg University, Denmark)

DRM apribojimai

  • Kopijuoti:

    neleidžiama

  • Spausdinti:

    neleidžiama

  • El. knygos naudojimas:

    Skaitmeninių teisių valdymas (DRM)
    Leidykla pateikė šią knygą šifruota forma, o tai reiškia, kad norint ją atrakinti ir perskaityti reikia įdiegti nemokamą programinę įrangą. Norint skaityti šią el. knygą, turite susikurti Adobe ID . Daugiau informacijos  čia. El. knygą galima atsisiųsti į 6 įrenginius (vienas vartotojas su tuo pačiu Adobe ID).

    Reikalinga programinė įranga
    Norint skaityti šią el. knygą mobiliajame įrenginyje (telefone ar planšetiniame kompiuteryje), turite įdiegti šią nemokamą programėlę: PocketBook Reader (iOS / Android)

    Norint skaityti šią el. knygą asmeniniame arba „Mac“ kompiuteryje, Jums reikalinga  Adobe Digital Editions “ (tai nemokama programa, specialiai sukurta el. knygoms. Tai nėra tas pats, kas „Adobe Reader“, kurią tikriausiai jau turite savo kompiuteryje.)

    Negalite skaityti šios el. knygos naudodami „Amazon Kindle“.

Internationalisation has been a binding request for firms dealing with the challenges of the present-day realities. Extant international business publications have recently begun to point out the relationship between the notions of ‘business model’ and ‘internationalisation’, yet the filed needs considerably more attention.



Internationalisation has been a binding request for firms dealing with the challenges of the present-day realities. Extant international business publications have recently begun to point out the relationship between the notions of ‘business model’ and ‘internationalisation’, yet the filed needs considerably more attention.

The core aim of this book is to provide a comprehensive analysis of the ways in which business models and internationalisation impact one another in the process of initiating and expanding international business activities. The analysis makes it feasible to detect the core issues of the interdependences between business models and internationalisation to facilitate management decision-making and implementation of pertinent firm internationalisation incorporating the application of appropriate business models. In this book, the business model is applied to explore the specifics and aspects of firm internationalisation processes. Innovating the business model is analysed as a persuasive means for augmenting the propensities of firms to internationalise. The book enriches the comprehension of the significance of business model innovation as an enabler of firm internationalisation, in view that scares in what manners business model innovation facilitate firm internationalisation.

The book chapters address a broad range of issues encompassing: the general roles of business model in firm internationalisation, the relationships between digital business models and platforms on one side and firm internationalisation on another, how business models determine the internationalisation of services firms, the interplay between business models and firm internationalisation in specific contexts. It will, therefore, be of interest to researchers, academics and advanced students in the fields of international business and management.

1. Review on Business Models and Firm Internationalisation Christian
Nielsen, Svetla T. Marinova and Marin A. Marinov PART I - The Role of
Business Models in Firm Internationalisation
2. Framing Firm
Internationalisation: A Business Model Perspective Mika Yrjölä and Hannu
Kuusela
3. Internationalisation and Business Model Adaptation: A "Five-Vs"
Perspective Christian Nielsen, Kristian Brųndum and Svetla T. Marinova
4. The
Effects of Platform Business Models on Internationalisation Outcomes and
Speed Tamara Galkina, Irina Atkova and Petri Ahokangas
5. Business Model
Creation and International New Ventures Svante Andersson and Petri Ahokangas
PART II - Digital Business Models and Platforms in Firm Internationalisation
6. Business Model Transformation during Firm Internationalisation: Stretching
from Japan to the US Market William W. Baber, Arto Ojala, Makoto Sarata and
Muga Tsukamoto
7. Digital Platforms as Disrupting Business Models for
Internationalisation Mika Yrjölä, Malla Mattila, Pia Hautamäki and Marjukka
Mikkonen PART III - Business Model Specifics in Firm Internationalisation
8.
Crafting SME Business Model for International Expansion with Data-Driven
Services Taina Eriksson, Marikka Heikkilä and Niina Nummela
9. Firm Business
Models, Internationalisation and Marketing: The Role of Context Deusdedit A.
Rwehumbiza and Marin A. Marinov
10. Together or Alone? Value Creation Logics
in Internationalised Service Firms Agnieszka Nowinska and Svetla T. Marinova
Christian Nielsen is Professor of Business Models at Aalborg University Business School, Aalborg University, Denmark.

Svetla T. Marinova is Professor of International Business and International Marketing at Aalborg University Business School, Aalborg University, Denmark.

Marin A. Marinov is Professor of International Business at Aalborg University Business School, Aalborg University, Denmark.