This book delves into the emerging phenomenon of Virtual Influencers (VIs) and their growing influence on marketing strategies across diverse industries, such as fashion, tourism, and consumer goods. By blending artificial intelligence (AI), compute...Daugiau...
This book explores the profound implications of AI for the services industry and its impact on consumer behavior. As AI continues to reshape the way services are delivered, experienced, and optimized, understanding the evolving role of services mark...Daugiau...
The emergence of artificial intelligence (AI) has ushered in a transformative wave, disrupting trends and reshaping the landscape of services marketing. As businesses grapple with the interplay between evolving consumer behaviors and the progression...Daugiau...
The emergence of artificial intelligence (AI) has ushered in a transformative wave, disrupting trends and reshaping the landscape of services marketing. As businesses grapple with the interplay between evolving consumer behaviors and the progression...Daugiau...