This book provides guidelines for the pragmatic integration of new marketing tools and business strategies for managers, researchers and students to implement innovative strategies in various industries. Practical and actionable guidance is...Daugiau...
This book provides guidelines for the pragmatic integration of new marketing tools and business strategies for managers, researchers and students to implement innovative strategies in various industries. Practical and actionable guidance is...Daugiau...
Philip Kotler, Subhadip Roy, Satyajit Chakrabarti, Dipak Saha, Rabin Mazumder
Serija: Contemporary Management Practices
(Išleidimo metai: 29-Sep-2023, Hardback, Leidėjas: Routledge India, ISBN-13: 9781032360898)
This book provides guidelines for pragmatic integration of new marketing tools and business strategies for managers, researchers and students to implement innovative strategies in various industries. This book provides guidelines f...Daugiau...
This book gathers high-quality research papers presented at the 4th International Conference on Frontiers in Computing and Systems (COMSYS 2023) held at Indian Institute of Technology Mandi, Himachal Pradesh, India, during 1617 October 2023. The...Daugiau...
This book gathers high-quality research papers presented at the 4th International Conference on Frontiers in Computing and Systems (COMSYS 2023) held at Indian Institute of Technology Mandi, Himachal Pradesh, India, during 1617 October 2023. The...Daugiau...