(Išleidimo metai: 20-Mar-2024, PDF+DRM, Leidėjas: Taylor & Francis, ISBN-13: 9781003858720)
A series of calamities has, in recent years, had an impact on business performance. This book explores strategies and business responses in times of crisis.The COVID-19 pandemic and the hyper competitive market environment have compelled organization...Daugiau...
(Išleidimo metai: 20-Mar-2024, EPUB+DRM, Leidėjas: Taylor & Francis, ISBN-13: 9781003858775)
A series of calamities has, in recent years, had an impact on business performance. This book explores strategies and business responses in times of crisis.The COVID-19 pandemic and the hyper competitive market environment have compelled organization...Daugiau...
Nor Aida Abdul Rahman, T.C. Melewar, Pantea Foroudi, Suraksha Gupta
Serija: Routledge Studies in Marketing
(Išleidimo metai: 05-Mar-2024, PDF+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781003857822)
The academic and scholarly interest in the subject of branding in both the consumer and industrial markets has grown substantially in the dynamic post-pandemic environment. The growth in research outputs by a handful of business scholars explains the...Daugiau...
Nor Aida Abdul Rahman, T.C. Melewar, Pantea Foroudi, Suraksha Gupta
Serija: Routledge Studies in Marketing
(Išleidimo metai: 05-Mar-2024, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781003857846)
The academic and scholarly interest in the subject of branding in both the consumer and industrial markets has grown substantially in the dynamic post-pandemic environment. The growth in research outputs by a handful of business scholars explains the...Daugiau...
(Išleidimo metai: 31-Mar-2023, EPUB+DRM, Leidėjas: Taylor & Francis, ISBN-13: 9781000857955)
Global business has been affected by several unprecedented and significant problems and threats in the recent past. This book offers comprehensive strategies for managing crises and disruptions to reinvigorate productivity and performance.It discusse...Daugiau...
(Išleidimo metai: 31-Mar-2023, PDF+DRM, Leidėjas: Taylor & Francis, ISBN-13: 9781000857788)
Global business has been affected by several unprecedented and significant problems and threats in the recent past. This book offers comprehensive strategies for managing crises and disruptions to reinvigorate productivity and performance.It discusse...Daugiau...
This book constitutes the refereed proceedings of the 21st IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2022, which took place Newcastle-upon-Tyne, UK, in September 2022. The 37 papers presented in this volume were caref...Daugiau...
This book constitutes the refereed proceedings of the 21st IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2022, which took place Newcastle-upon-Tyne, UK, in September 2022. The 37 papers presented in this volume were caref...Daugiau...
Strategic International Marketing collates the most recent ideas, trends and original research in the theory and practice of global marketing strategy and tactics. Straightforward language and illustrative case studies feature throughout this text fr...Daugiau...
