This book collects bold and challenging contributions to pedagogy that foster creative and critical thinking in the marketing classroom. The volume brings together leading international critical marketing scholars who apply a wide range of theoret...Daugiau...
The ultimate handbook to plan, price and promote your creative workshops and courses. The ultimate handbook for artists and makers to learn how to deliver outstanding in person and online workshops. Packed full of adv...Daugiau...
This book dives deep into the critical need to challenge and transform the foundations of marketing education. Aimed at researchers and academics in the field of marketing, this book offers a profound exploration of teaching and learning dynamics...Daugiau...
Serija: World Scientific-Now Publishers Series in Business
(Išleidimo metai: 14-Jul-2023, Hardback, Leidėjas: World Scientific Publishing Co Pte Ltd, ISBN-13: 9789811272226)
The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and rela...Daugiau...
Serija: World Scientific-Now Publishers Series in Business
(Išleidimo metai: 14-Jul-2023, Paperback / softback, Leidėjas: World Scientific Publishing Co Pte Ltd, ISBN-13: 9789811287671)
The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and rela...Daugiau...
Teaching Marketing prompts the reader to reflect on why marketing is taught, how it is taught and what should be included in curricula in tertiary-level programmes. The international contributors have a wide range of expertise in marketing edu...Daugiau...
Teaching Marketing prompts the reader to reflect on why marketing is taught, how it is taught and what should be included in curricula in tertiary-level programmes. The international contributors have a wide range of expertise in marketing edu...Daugiau...
Anyone can open an online curriculum store, but how many know how to do it effectively and in a way that maximizes earning potential? Based on years of experience, research, pitfalls, and triumphs, this essential guidebook supports the World Langu...Daugiau...
Anyone can open an online curriculum store, but how many know how to do it effectively and in a way that maximizes earning potential? Based on years of experience, research, pitfalls, and triumphs, this essential guidebook supports the World Languag...Daugiau...
(Išleidimo metai: 23-May-2021, Paperback / softback, Leidėjas: Well Said Press, ISBN-13: 9781913846039)
A practical guide to all aspects of childrens book marketing from international bestselling childrens author Karen Inglis Whether youve just published your first childrens book and arent sure where to start with marketing, or are str...Daugiau...
Complete coverage for any course in technical communication, business communication, or professional writing Todays workplace requires writing emails, memos, letters, and informal reports, as well as more complex communications such as f...Daugiau...
This book is a resource for experienced and newly interested faculty alike to incorporate EDI strategies and activities into their classrooms-- This book is a resource for experienced and newly interested faculty alike to incorporate...Daugiau...
This book is a resource for experienced and newly interested faculty alike to incorporate EDI strategies and activities into their classrooms....Daugiau...
This teaching manual supplies lessons designed for elementary students (grades 1 – 5) that establish a foundation for skill-building in recognizing, deconstructing, evaluating, and choosing for themselves whether to accept a tangible...Daugiau...
This teaching manual supplies lessons designed for elementary students (grades 1 – 5) that establish a foundation for skill-building in recognizing, deconstructing, evaluating, and choosing for themselves whether to accept a tangible...Daugiau...
The study and teaching of marketing as a university subject is generally understood to have originated in America during the early 20th century emerging as an applied branch of economics. This book tells a different story describing the...Daugiau...
(Išleidimo metai: 21-Nov-2019, Paperback / softback, Leidėjas: Open University Press, ISBN-13: 9780335248407)
This comprehensive guide to writing journal articles addresses all the stages and recurring challenges, from targeting a journal to dealing with reviewer feedback. Drawing on many years of running Writing for Publication workshops, Murray explores n...Daugiau...
(Išleidimo metai: 17-May-2019, Paperback / softback, Leidėjas: John Wiley & Sons Inc, ISBN-13: 9781119586494)
In Marketing Research, 11th Edition, authors Carl McDaniel & Roger Gates share their industry experience to teach students how to make critical business decisions through the study of market research. Designed for marketing research courses, the aut...Daugiau...
