The former president of creative content for Cirque de Soleil and a veteran journalist emphasize the power of creativity to transform and enhance one's personal life and professional career, in a fable about a sports marketing professional who embarks on a life-changing odyssey into a world of the imagination in which he discovers the secrets to fueling one's creative spark. Simultaneous.The former president of creative content for Cirque du Soleil and a veteran journalist emphasize the power of creativity to transform one's life and career, in a fable about a sports marketing professional who discovers the secrets to fueling the creative spark.