Capital city status attracts and drives tourism by enhancing a citys appeal to the tourist and its international standing. With a focus on city tourism themes, this book examines subjects including the identity of a city in a tourism context and practical matters such as promoting the city as a product. By examining tourist activities in national capitals, the book addresses issues in capital city development as tourist destinations with a broad, international approach and case studies on major tourist cities.
I: NATIONAL CAPITALS IN THE CITY TOURISM SYSTEM 1: Introduction:
National Capitals and City Tourism (Robert Maitland) 2: City Tourism:
National Capital Perspectives (Robert Maitland and Brent W. Ritchie) II:
IMAGING AND BRANDING 3: The Capital City as a 'Product' Brand Under the
Nation's Corporate Umbrella (Heather Skinner) 4: Images of Canberra:
Destination Marketing and the Capital City of Australia (Leanne White) 5:
Migrating Capitals: Diverging Images of Tradition and Modernity in Japanese
(Jerry Eades and Malcolm Cooper) 6: Branding and Positioning an African
Capital City: The Case of Tshwane in South Africa (Ernie Heath and Elizabeth
Kruger) III: VISITOR EXPERIENCES 7: Inside the Triangle: Images of a Capital
(Bruce Hayllar, Deborah Edwards, Tony Griffin, Tracey Dickson) 8: Seeing the
Sites - Perceptions of London (Nancy Stevenson and Charles Inskip) 9:
Changing Visitor Perceptions of a Capital City - the Case of Wellington, New
Zealand (Abel Alonso and Liu Yi) 10: The Relationship Between Capital City
Monumentality and Tourism in Valletta (Andrew Smith) IV: TOURISM MARKETS 11:
Brussels: A Multilayered Capital City (Myriam Jansen-Verbeke and Robert
Govers) 12: Putting the Capital 'C' into Cardiff's Identity as a Conference
Tourism Destination (Claire Haven-Tang and Eleri Jones) 13: International
Business Tourism - the Case of Dublin 14: School Excursion Management in
National Capital Cities (Brent W. Ritchie) V: TOURISM DEVELOPMENT 15:
Twenty-Three Districts in Search of a City: Budapest - the Capitaless
Capital? (Melanie Smith, Lįszló Puczkó and Tamara Rįtz) 16: Re-invented
National Capital City: The case of Hanoi, Vietnam (Lee Jolliffe and Huong
Thanh Bui) 17: Resurrecting Phoenicia: Tourist Landscapes and National
Identity in the Heart of the Lebanese Capital (Ghada Masri) 18: Diversifying
the Tourism Product in Brussels: European Capital and Multicultural City
(Anya Diekmann and Géraldine Maulet) 19: Modern Tourist Development and the
Complexities of Cross-Border Identities within a Planned Capital Region (Guy
Chiasson and Caroline Andrew) VI: FUTURE DEVELOPMENTS 20: Conclusions and
Future Directions for National Capital Tourism (Robert Maitland and Brent W.
Ritchie)
- Malcolm J. M. Cooper PhD LLM is Emeritus Professor, Graduate School of Asia Pacific Studies, Ritsumeikan Asia Pacific University, Beppu, Japan. He teaches tourism management and environmental law. Formerly Vice President for Research and International Affairs, he is a specialist in tourism resource management and development (natural, cultural, social), and environmental and water resource management, and has worked and published widely in these fields. He has lectured at a number of universities in New Zealand, Australia, China and Sri Lanka, and has worked in the environmental planning (City Planner, 1985-1994) and tourism policy (1983-1985) areas for Federal, State and Local Governments in Australia. At other times he has been a private environmental planning consultant in Australia, and a tourism education consultant to the Governments of Sri Lanka, China and Vietnam. He is a recipient of the Australian Centennial medal and has published over 150 books and papers.