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Credit Marketing and Consumer Protection [Kietas viršelis]

  • Formatas: Hardback, 524 pages, aukštis x plotis: 216x138 mm
  • Serija: Routledge Revivals
  • Išleidimo metai: 01-Aug-2025
  • Leidėjas: Routledge
  • ISBN-10: 104107722X
  • ISBN-13: 9781041077220
  • Formatas: Hardback, 524 pages, aukštis x plotis: 216x138 mm
  • Serija: Routledge Revivals
  • Išleidimo metai: 01-Aug-2025
  • Leidėjas: Routledge
  • ISBN-10: 104107722X
  • ISBN-13: 9781041077220
The mid-20th century saw a significant expansion in the purchase of consumer goods and in the use of credit. At the same time, several changes in the nature of consumer credit took place. Credit cards made credit more readily available for goods and services and mass production, automated selling methods and the growth of consumer credit brought advantages. But they have also provided opportunities for predatory practices and deception. Originally published in 1979, and based on surveys and interviews, this book presents a review of some of these developments, together with an evaluation of some of the techniques of control over abuses in the marketing of consumer goods. The book discusses the financing of consumer goods, the variables that might have causative significance in leading to satisfactory or unsatisfactory transactions, and the legal positions of the time in relation to consumer problems.

Recenzijos

Original Review of Credit Marketing and Consumer Protection:

Economists, legal scholars and those interested in the history of consumer affairs will find the book worthwhile because of the insights provided into consumer behaviour and the excellent review of credit marketing practices and regulations in the UK. Robert W. Johnson, Journal of Consumer Affairs, Vol 14, No. 2 (1980).

1.Introduction
2. The Survey
3. The Use of Credit
4. Selling Methods
5.
Channels of Distribution
6. Complaints, Repairs and Guarantees
7. Payment
8.
Interest
9. The Resolution of Consumer Disputes
10. Debt Claims
11. Finance
Companies and the Consumer
12. Techniques of Control Over Abuses in Marketing
Behaviour
13. Credit Reporting
14. Consumer Insolvency
15. Conclusions.