This book presents the full scope of Design Thinking in theory and practice, bringing together prominent opinion leaders and experienced practitioners who share their insights, approaches and lessons learned. As Design Thinking is gaining popularity in the context of innovation and information management, the book elaborates the specific interpretations and meanings of the concept in different fields including engineering, management, and information technology. As such, it offers students and professionals a sourcebook revealing the power of Design Thinking, while providing academics a roadmap for further research.
Part 1: Introduction from the Editors.- Part 2: Contributions from Teaching and Research.- Part 3: Contributions from Practice.
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Part I Introduction from the Editors |
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Design Thinking as Mindset, Process, and Toolbox |
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3 | (22) |
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Part II Contributions from Teaching and Research |
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Design Thinking and Corporate Entrepreneurship: An Integration and Avenues for Future Research |
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25 | (16) |
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Measurement of Design Front End: Radical Innovation Approach |
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41 | (16) |
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Design Thinking for Revolutionizing Your Business Models |
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57 | (10) |
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Design Thinking in IS Research Projects |
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67 | (18) |
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Dynagrams: Enhancing Design Thinking Through Dynamic Diagrams |
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85 | (18) |
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What if? Strategy Design for Enacting Enterprise Performance |
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103 | (12) |
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Effectuation: Control the Future with the Entrepreneurial Method |
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115 | (16) |
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"Making Is Thinking": The Design Practice of Crafting Strategy |
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131 | (10) |
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Context Dependency in Design Research |
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141 | (10) |
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What Is It That Design Thinking and Marketing Management Can Learn from Each Other? |
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151 | (14) |
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Part III Contributions from Practice |
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Industrial Design Thinking at Siemens Corporate Technology, China |
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165 | (18) |
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Design Thinking: Process or Culture? |
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183 | (10) |
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Designing from the Future |
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193 | |
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Walter Brenner is the managing director of the Institute of Information Management at the University of St.Gallen. He has been working in the area of IT and innovation for more than 30 years. Walter Brenner discovered Design Thinking as an important approach to innovation for the University of St.Gallen and has been collaborating in this field with Stanford for 10 years, now. Falk Uebernickel is assistant professor at the Institute of Information Management at the University of St.Gallen, Switzerland. He started his professional Design Thinking career in 2008 and teaches the Masters Design Thinking course together with Stanford University and is conducting projects and executive lectures at various companies like FIFA, Audi, Clariant, SAP, UBS, Deutsche Bank, RBS, Allianz, Merck, Telecom Austria Group, Swisscom, and ThyssenKrupp
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