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Ethical Standards for Technological and Business Education Sustainability [Kietas viršelis]

Edited by (Brunel University of London, UK), Edited by (Ahlia University, Bahrain), Edited by (University of Bradford, UK), Edited by (Brunel University of London, UK)
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Business Education is considered a driver of change through integrating multidisciplinary skills and knowledge as part of teaching and learning. However, the nature of technological advancements used in teaching, learning and assessments varies in different contexts. Ethical Standards for Technological and Business Education Sustainability explores different uses of technology, including revising pedagogical standards, innovative teaching methods, inclusion of technological advancement as part of lifelong learning, and use of technology as part of formative learning and assessments. The chapters provide an insight into new policies and procedures to be developed to ensure academic integrity, quality of education and avoidance of academic misconduct specifically for technological and business education.

The book will support policy makers, leaders of higher education, academics, and regulators to set a new dimension of policies and standards to support development of clear guidelines to maintain ethical use of technology in business education.

The TISBCA series emphasises the scientific exploration of business challenges faced by organizations, while offering practical solutions. By contributing to the development and enhancement of business theories and practices, and by promoting scientific research in technological innovation and sustainability, the volumes facilitate meaningful dialogues among academics, practitioners, and individuals. The research presented connects traditional accounting, auditing and internal control practices with the cutting-edge technological advancements that are revolutionising the way business transactions are conducted.



The book explores different uses of technology, including revising pedagogical standards, innovative teaching methods, inclusion of technological advancement as part of lifelong learning, and use of technology as part of formative learning and assessments.

Foreword; Ammar A. Alhawaj

Chapter
1. Benefits and Challenges of Using ChatGPT in Higher Education (HE)
Teaching and Learning (T&L): Systematic Review; Merlin Stone, Esra AlDhaen,
Mohamed Mahmood, and Fatema Saleh Aldhaen

Chapter
2. Sustainability through Digital Technologies: Opportunities and
Challenges of Digital Marketing; Raghad Waleed Al-Farra and Muneer Al
Mubarak

Chapter
3. The Role of E-Marketing in Business Effectiveness in the Digital
Age; Ali AlQattan and Muneer Al Mubarak

Chapter
4. Incorporation of Digital Technologies in Business; Husain Ahmed
Alshowaikh and Muneer Al Mubarak

Chapter
5. The Significance of AI Ethics and Its Implications for Higher
Education: Systematic Review; Fatema Saleh Aldhaen

Chapter
6. Ethics of Artificial Intelligence and Robotics; Mariam Ali
Al-Zain, Sarah Aqeel Abdulaziz, and Muneer Al Mubarak

Chapter
7. The Review of Business Models: Application of Digital Technologies
That Lead to Innovation, Sustainability, and Risk Management; Fatima Nader
and Muneer Al Mubarak

Chapter
8. Role of Ethics and Technology in Regulating Corporate Governance;
Zainab Abdulla, Walla Abdulla, and Muneer Al Mubarak

Chapter
9. From AI-Generated Concepts to Original Designs: Ethical Strategies
in Healthcare Interior Design Education; Amani Alaali

Chapter
10. Emotional Intelligence (EQ) and Leadership Efficacy in Bahrain's
Higher Education Sector: A Mixed-Methods Study; Sadaf Saeed and Hanan Naser
Esra Al Dhaen is an Executive Director of Strategy, Quality and Sustainability and an Associate Professor at Ahlia University, Bahrain.



David Gallear is a Professor of Operations Management at Brunel University of London.



Vishanth Weerakkody is an Associate Pro-Vice-Chancellor for Global Engagement and Partnerships at the University of Bradford and a Professor of Digital Governance.



Weifeng Chen is a Reader in Innovation Management at Brunel Business School.