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El. knyga: Facebook Nation: Total Information Awareness

3.00/5 (14 ratings by Goodreads)
  • Formatas: EPUB+DRM
  • Išleidimo metai: 02-Feb-2022
  • Leidėjas: Springer-Verlag New York Inc.
  • Kalba: eng
  • ISBN-13: 9781071618677
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  • Formatas: EPUB+DRM
  • Išleidimo metai: 02-Feb-2022
  • Leidėjas: Springer-Verlag New York Inc.
  • Kalba: eng
  • ISBN-13: 9781071618677
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This book explores total information awareness empowered by social media. At the FBI Citizens Academy in February 2021, I asked the FBI about the January 6 Capitol riot organized on social media that led to the unprecedented ban of a sitting U.S. President by all major social networks. In March 2021, Facebook CEO Mark Zuckerberg, Google CEO Sundar Pichai, and Twitter CEO Jack Dorsey appeared before Congress to face criticism about their handling of misinformation and online extremism that culminated in the storming of Capitol Hill.

With more than three billion monthly active users, Facebook family of apps is by far the world’s largest social network. Facebook as a nation is bigger than the top three most populous countries in the world: China, India, and the United States. Social media has enabled its users to inform and misinform the public, to appease and disrupt Wall Street, to mitigate and exacerbate the COVID-19 pandemic, and to unite and divide a country.

Privacy advocates scored a triumph in April 2021 with anti-tracking features in Apple’s privacy nutrition labels and, to a lesser extent, Google’s Federated Learning of Cohorts replacement for third-party cookies. However, data security remains elusive as cybercriminals posted online the stolen personal information of 533 million Facebook users from 106 countries.

Mark Zuckerberg once said, “We exist at the intersection of technology and social issues.” This book offers discourse and practical advice on cybersecurity and privacy issue, cryptocurrency and business intelligence, social media marketing and caveat, e-government and e-activism, as well as the pros and cons of total information awareness including the Edward Snowden leaks.


“Highly recommended.” – T. D. Richardson, Choice Magazine

“A great book for social media experts.” – Will M., AdWeek

“Parents in particular would be well advised to make this book compulsory reading for their teenage children...” – David B. Henderson, ACM Computing Reviews

Part I Prologue
1 From 1984 to Total Information Awareness
3(22)
1.1 U.S. Capitol Riot on January 6, 2021
3(1)
1.2 President Ronald Reagan on April 3, 1984
4(4)
1.3 Total Information Awareness
8(3)
1.4 Edward Snowden's NSA Leaks and PRISM
11(3)
1.5 Social Networks' Responses to NSA Leaks and PRISM
14(3)
1.6 Reform Government Surveillance and Reset the Net
17(1)
References
18(7)
Part II Privacy in the Age of Big Data
2 Social Networks and Privacy
25(44)
2.1 Zero Privacy and the Central Intelligence Agency
26(1)
2.2 The Archer, Carrier Pigeons, and President Jimmy Carter
26(2)
2.3 The Pervasiveness of Facebook
28(3)
2.4 Chairs Are Like Facebook
31(1)
2.5 Facebook and Personal Privacy
32(2)
2.6 Facebook Friends and Personal Privacy
34(1)
2.7 Facebook, Children, and COPPA
35(3)
2.8 Netflix and Social Apps on Facebook
38(1)
2.9 Facebook Timeline and Open Graph
39(1)
2.10 Ambient Social Apps and Digital Surveillance
40(1)
2.11 Stalking Apps and Badoo (aka Facebook for Sex)
41(2)
2.12 Facial Recognition Apps
43(1)
2.13 Facial Recognition on Facebook, Google, and iPhone
44(3)
2.14 Virtual Passports: From Privacy to Data Use
47(2)
2.15 Social Search: Google, plus Your World and Microsoft's Bing
49(2)
2.16 Self-Destructing Messages
51(1)
2.17 Facebook Anonymous Login
52(1)
2.18 Anonymous Social Apps
53(1)
2.19 Responses to Zero Privacy
54(1)
References
55(14)
3 Smartphones and Privacy
69(16)
3.1 Smartphones
69(1)
3.2 Location Tracking on iPhone and iPad
70(1)
3.3 Carrier IQ
71(1)
3.4 Smartphone Data Collection Transparency
72(2)
3.5 Always On
74(1)
3.6 Mobile Apps Privacy Invasion
75(1)
3.7 Mobile Apps for Children
76(1)
3.8 Android Market and Google Play
76(1)
3.9 Apple's App Store
77(1)
3.10 Facebook App Center
78(1)
References
79(6)
4 Privacy Breaches
85(16)
4.1 Facebook's Massive Data Breaches
85(1)
4.2 Google Street View
86(3)
4.3 Google Easter Eggs in Disguise
89(2)
4.4 Apple Software Bugs
91(2)
4.5 Facebook User Tracking Bug and Online Behavioral Tracking
93(1)
4.6 Carrier IQ and Other Privacy Blunders
94(1)
References
95(6)
Part III Business Intelligence in Social Media
5 Business Intelligence
101(26)
5.1 French Revolution of Finance: A Tale of GameStop
101(2)
5.2 Bitcoin, Dogecoin, and Crypto Pump-and-Dumps
103(1)
5.3 Facebook Credits, Libra, Diem, and Stablecoin
104(1)
5.4 Intelligent Digital Billboards
104(1)
5.5 Data Mining: Amazon.com, Lowe's, Target, True&Co
105(1)
5.6 Tumblr and Gmail: Yes to Advertisements
106(1)
5.7 Social Ads on Facebook
107(2)
5.8 News Feed, Sponsored Stories, Custom Stories, Facebook Exchange, and Marketplace
109(1)
5.9 Facebook for Every Phone
110(1)
5.10 Instagram and Mobile App Install Ads
111(2)
5.11 Facebook Home and Parse
113(1)
5.12 WhatsApp and Facebook Audience Network
113(2)
5.13 Location-based Mobile Advertisements
115(1)
5.14 Business Communications on Facebook
115(2)
5.15 B2B, B2C, and H2H on Social Media
117(1)
References
118(9)
6 Facebook Analytics, Advertising, and Marketing
127(24)
6.1 The Viral Cycle
127(1)
6.2 Metrics Analysis Action (MAA)
128(2)
6.3 Everything You Need to Know about Website Custom Audiences (WCA)
130(1)
6.4 Ten Questions Any Facebook Marketing Consultant should be Able to Answer
131(3)
6.5 The Insider's Guide to Facebook Traffic
134(1)
6.6 Using Exclusion Targeting to Filter Out Unwanted Targets
135(1)
6.7 Guess Where Users are Spending More Time - TV or Mobile/Web?
136(2)
6.8 The Mechanics of Facebook Ad Budgeting
138(4)
6.9 How Spending a Few Dollars on Facebook can Turn You into an Influencer
142(1)
6.10 The Danger of Buying Facebook Fans
143(2)
6.11 How to Tell if Your Ad is Working and Diagnose Newsfeed Burnout
145(2)
References
147(4)
7 How to Become an Influencer and Make Money on Instagram
151(6)
7.1 Social Media Influencer
151(1)
7.2 Advertisement
151(1)
7.3 Affiliate Marketing
152(1)
7.4 Personal Branding
152(1)
7.5 Giveaways
153(1)
7.6 Boosting Your Instagram Followers
153(4)
8 Consumer Privacy in the Age of Big Data
157(18)
8.1 Data Privacy vs. Data Security
157(1)
8.2 Facebook vs. Apple's Privacy Nutrition Labels
158(2)
8.3 Oil of the Digital Age
160(1)
8.4 Data Brokers: The Good, the Bad and the Ugly
161(2)
8.5 Consumer Privacy Bill of Rights
163(2)
8.6 Federal Trade Commission Privacy Report: Do Not Track
165(1)
8.7 Google's Federated Learning of Cohorts (FLOC)
166(1)
8.8 California Online Privacy Protection Act
167(1)
8.9 European Union's "Right to be Forgotten" Law
167(1)
8.10 Facebook and Twitter Safety and Takedowns
168(1)
References
169(6)
Part IV The Rise of Facebook Nation
9 Twitter - A World of Immediacy
175(24)
9.1 Platform of Hope Amid COVID-19 Crisis
175(1)
9.2 Crime Stoppers on Social Media
176(1)
9.3 The Pen is Mightier than the Sword
177(3)
9.4 Citizen Journalists
180(3)
9.5 A World of Immediacy
183(1)
9.6 Prevalence of Twitter
184(5)
9.7 Advertisements and Campaigns on Twitter
189(1)
9.8 Cuban Twitter: ZunZuneo
190(1)
9.9 Creative Uses of Twitter
191(1)
9.10 The Downside of Twitter
192(2)
References
194(5)
10 Misinformation, Disinformation, and Fake News
199(38)
10.1 The Storming of Capitol Hill in 2021
200(1)
10.2 The War of the Worlds Radio Broadcast in 1938
201(1)
10.3 Misinformation, Disinformation, and Fake News on Social Media
201(2)
10.4 Ramifications and Repercussions of Misinformation and Disinformation
203(4)
10.5 Combating Misinformation, Disinformation, and Fake News on Social Media
207(5)
10.6 Censorship vs. Freedom of Speech
212(2)
10.7 The Oversight Board: Facebook's Supreme Court
214(1)
10.8 Trustworthiness of Wikipedia
215(3)
10.9 Google Search Sabotage
218(2)
10.10 Advertising Misinformation and Disinformation
220(1)
10.11 Authenticity of Social Media Influencers and Fake Accounts
221(1)
10.12 Facebook Account Verification
222(1)
10.13 Twitter Verified Accounts
223(1)
10.14 Deepfakes and Shallowfakes on YouTube
224(1)
10.15 Social Media vs. Mainstream Media
225(2)
10.16 Abuse of Power
227(1)
References
227(10)
11 Wikipedia and the New Web
237(12)
11.1 History of Wikipedia
237(2)
11.2 Standard of Quality
239(1)
11.3 Learning Curve
240(1)
11.4 Wikipedia as Major News Source
241(1)
11.5 Wikipedians
242(1)
11.6 Acceptance of Wikipedia
243(1)
11.7 Wikipedia Education Program
244(1)
11.8 Systemic Bias and WikiProject Women Scientists
245(1)
11.9 Native Language Wikipedias
245(1)
11.10 Wikipedia Zero
246(1)
References
247(2)
12 E-Government and E-Activism
249(50)
12.1 President Barack Obama and Web 2.0
250(3)
12.2 Gov 2.0 Apps
253(4)
12.3 The Kony 2012 Phenomenon
257(4)
12.4 Reactions to Kony 2012
261(1)
12.5 SOPA/PIPA Blackout Day
261(7)
12.6 Reactions to SOPA/PIPA Blackout
268(1)
12.7 Battles over Internet Legislations - OPEN, ACTA, CISPA, and Net Neutrality
269(1)
12.8 Peace on Facebook, Facebook Donate, and Community Help
270(2)
12.9 Internet Activism and Occupy Democracy
272(2)
12.10 Transnational (Arab-Israeli) Facebook Nation
274(1)
12.11 Internet Censorship in Western Democracies
275(4)
12.12 Internet Censorship in China
279(1)
12.13 Arab Spring Uprisings, Egypt, Syria, Sandi Arabia, Turkey, and Myanmar
280(1)
12.14 The Rise of Facebook Nation
281(2)
12.15 Electoral College, Social Network Constitution, and Cyber Civil Rights
283(4)
References
287(12)
13 A Multi-Criteria Approach to Analysing E-Democracy Support Systems
299(30)
13.1 Introduction
299(2)
13.2 e-Democracy and Tool Support
301(2)
13.3 Relevant Features of Tools for e-Democracy
303(5)
13.4 Indexation
308(2)
13.5 Categorising E-democracy Tools
310(6)
13.6 Some Examples of Components of the Positioning Criteria
316(1)
13.7 Analysis of BottenAda, Twitter, Ushahidi, and Facebook
317(5)
13.8 Concluding Remarks and Discussion
322(3)
References
325(4)
14 A Ranking Model for Citizen Engagement in a Smart City
329(46)
14.1 Introduction
329(1)
14.2 Problem, Hypothesis, and Methodology
329(3)
14.3 Descriptive Statistics: Distribution and Relationships
332(9)
14.4 Correlation Between Variables
341(6)
14.5 Hypothesis Validation
347(8)
14.6 Machine Learning: Classifying Models
355(9)
14.7 Statistical Inferences: Generalizing the Ranking Model
364(5)
14.8 Conclusion
369(6)
Part V Total Information Awareness in Facebook Nation
15 Generation C in the Age of Big Data
375(10)
15.1 Digital Omnivores and Generation C
375(3)
15.2 Big Data Research and Development Initiative
378(1)
15.3 Big Data in Public Health and Economics
379(1)
15.4 Big Data in Facebook and Google
380(1)
References
381(4)
16 Living in Facebook Nation
385(42)
16.1 Facebook's Impact on Children and Democracy
386(1)
16.2 Digital Personalities and Identities
386(2)
16.3 Intertwining Lives, Online and Offline
388(4)
16.4 Digital Footprint and Exhaust Data
392(2)
16.5 Facebook, Peer Pressure, and Social Issues
394(2)
16.6 Reality TV and Social Media
396(2)
16.7 YouTube: The Beast with a Billion Eyes
398(1)
16.8 Am I Pretty or Ugly?
399(2)
16.9 Social Media Regrets
401(2)
16.10 Facebook Social Plug-in: Like
403(1)
16.11 Facebook Knows Who, When, and Where
404(1)
16.12 Online Births and Deaths in Facebook Nation
405(2)
16.13 Memorialization on Facebook and Life after Death on Social Networks
407(1)
16.14 The Facebook Cleanse or Face-to-Facebook
408(1)
16.15 The Rise of Alternative Social Media Platforms: Fortnite and Gab
409(1)
16.16 Connected Cars: In-vehicle Social Networks and eXpressive Internet Architecture
410(1)
16.17 Connected Home, Internet of Things, and Internet of Me
411(1)
16.18 Internet Addiction and Digital Detox
412(3)
References
415(12)
17 Personal Privacy and Information Management
427(30)
17.1 Personal Information for Sale
427(2)
17.2 Personal Information at Risk
429(4)
17.3 Identity Theft Prevention
433(1)
17.4 Password Protection
434(3)
17.5 Password Security Questions
437(1)
17.6 Privacy Protection
437(2)
17.7 Privacy on Facebook
439(2)
17.8 Privacy on Google
441(2)
17.9 Privacy on Smartphones
443(3)
17.10 Data Vault - Data is the New Oil
446(1)
17.11 Personal Analytics and Social Networks
447(1)
17.12 Community Analytics and Social Networks
448(1)
References
449(8)
18 Total Information Awareness in Society
457(58)
18.1 U.S. Capitol Riot - Free Speech vs. True Threats on Social Media
458(6)
18.2 Humanity's Dashboard in Big Data
464(2)
18.3 Ambient Awareness in Suicide Prevention
466(2)
18.4 Parental Awareness in School Bullying and Cyberbullying
468(5)
18.5 Student Awareness in School Safety
473(5)
18.6 Crime Awareness in Video Surveillance
478(3)
18.7 Community Awareness in Neighborhood Watch
481(3)
18.8 Situational Awareness in Traffic Safety
484(2)
18.9 Location Awareness in Personal Safety
486(1)
18.10 Information Awareness in Law Enforcement
487(4)
18.11 Self-Awareness in Online Dating
491(6)
18.12 Pandora's Box of Total Information Awareness
497(2)
References
499(16)
Part VI Epilogue
19 From Total Information Awareness to 1984
515(20)
19.1 From Carrier Pigeons to Brave New World of Total Information Awareness
516(3)
19.2 George Orwell's 1984
519(3)
19.3 Aldous Huxley's Brave New World
522(1)
19.4 Point of No Return and Internet.org: "Every one of us. Everywhere. Connected."
523(1)
19.5 Privacy and E-Activism: Mesh Networks and Peer-to-Peer Social Networks
524(1)
19.6 Facebook Questions and a Google a Day
525(1)
19.7 Two-Way Street of Total Information Awareness and Metaverse
526(2)
References
528(7)
Index 535
Prof. Newton Lee is the founding president of the 501(c)(3) nonprofit Institute for Education, Research, and Scholarships based in Los Angeles, California and a 2021 graduate of the FBI Citizens Academy.

Lee was the founder of Disney Online Technology Forum, creator of AT&T Bell Labs' first-ever commercial artificial intelligence tool, inventor of the world's first annotated multimedia OPAC for the U.S. National Agricultural Library, developer of an AI Expert System for counterterrorism at the Institute for Defense Analyses, designer of an AI Expert System in pharmacology and drug interactions at Virginia Tech, and the longest serving editor-in-chief in the history of the Association for Computing Machinery for its publication Computers in Entertainment (20032018). 



He graduated Summa Cum Laude from Virginia Tech with a B.S. and M.S. degree in Computer Science (specializing in Artificial Intelligence), and he earned a perfect GPA from Vincennes University with an A.S. degree in Electrical Engineering and an honorary doctorate in Computer Science.



Lee has lectured at Emily Carr University, Massachusetts Institute of Technology, Simon Fraser University, University of Southern California, Vincennes University, and Woodbury University. He has been honored with a Michigan Leading Edge Technologies Award, two community development awards from the California Junior Chamber of Commerce, and four volunteer project leadership awards from The Walt Disney Company.