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El. knyga: Global Media Giants

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  • Formatas: 510 pages
  • Išleidimo metai: 01-Jul-2016
  • Leidėjas: Routledge
  • Kalba: eng
  • ISBN-13: 9781317402855
  • Formatas: 510 pages
  • Išleidimo metai: 01-Jul-2016
  • Leidėjas: Routledge
  • Kalba: eng
  • ISBN-13: 9781317402855

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Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.

Recenzijos

"A brilliant conception, masterfully executed. The editors have given us a path-breaking survey of capitalist power over world communications - conglomerate by conglomerate, region by region, and product by product, from TV program ratings to smartphone apps." -Dan Schiller, University of Illinois at Urbana-Champaign

"This authoritative and encyclopaedic volume provides a rich, systematic, and comprehensive analysis of one of the most devastating and significant developments of our century, the universal domination of culture, information, and communications by ever more powerful private corporations." Peter Golding, Northumbria University

"This is without doubt the essential guide to the communication companies that define todays media-saturated world." Vincent Mosco, author of To the Cloud: Big Data in a Turbulent World

"This systematic global overview of the most powerful media corporations shows the present-day inequalities of global capitalism through the lenses of converging media and information services, revealing both the dominating forces and the on-going resistances." Helena Sousa, University of Minho, Portugal

About the Contributors viii
Introduction 1(8)
Benjamin J. Birkinbine
Rodrigo Gomez
Janet Wasko
PART I Global Giants
9(100)
1 The Walt Disney Company
11(15)
Janet Wasko
2 National Amusements
26(25)
Eileen R. Meehan
3 Time Warner
51(21)
Scott Fitzgerald
4 Comcast Corporation
72(20)
Lee McGuigan
Victor Pickard
5 News Corporation
92(17)
Graham Murdock
PART II Regional and Geolinguistical Giants
109(146)
6 Grupo Televisa
111(14)
Rodrigo Gomez
7 America Movil
125(19)
Gabriel Sosa Plata
8 Bertelsmann SE & Co.
144(19)
Jorg Becker
9 Vivendi
163(18)
Philippe Bouquillion
10 Mediaset (Gruppo Mediaset)
181(10)
Benedetta Brevini
Lukasz Swiatek
11 Telefonica
191(15)
Gabriela Martinez
12 Grupo Prisa
206(20)
Luis A. Albornoz
13 Grupo Globo
226(13)
Joseph D. Straubhaar
14 Sony Corporation
239(16)
William Kunz
PART III Regional Overviews
255(112)
15 South America
257(16)
Guillermo Mastrini
Martin Becerra
16 The Middle East
273(14)
Gholam Khiabany
17 Sub-Saharan Africa
287(25)
Tewodros W. Workneh
18 Eastern Europe
312(14)
Sandra Basic Hrvatin
Brankica Petkovic
19 South Asia
326(14)
Pradip Ninan Thomas
20 East Asia and China
340(11)
Yu Hong
21 Australia and New Zealand
351(16)
Martin Hirst
Wayne Hope
Peter Thompson
PART IV Internet Giants
367(78)
22 Apple
369(14)
Toby Miller
Richard Maxwell
23 Microsoft Corporation
383(15)
Benjamin J. Birkinbine
24 Google: Information Organizer
398(15)
Micky Lee
25 Amazon.com
413(15)
Andrew Calabrese
Tyler Rollins
26 Facebook
428(17)
Christian Fuchs
PART V Global Ratings and Advertising Giants
445(32)
27 Nielsen Holdings
447(17)
Daniel Biltereyst
Lennart Soberon
28 Interpublic Group of Companies
464(13)
Christopher Chavez
Conclusion: Reflections on Media Power 477(7)
Benjamin J. Birkinbine
Rodrigo Gomez
Janet Wasko
Index 484
Benjamin J. Birkinbine is an Assistant Professor in the Reynolds School of Journalism at the University of Nevada, Reno. His research interests are related to the political economy of communication, digital media studies, and open source technology. He completed his dissertation, "Incorporating the Commons: A Political Economic Analysis of Corporate Involvement in Free and Open Source Software" in August of 2015.



Rodrigo Gomez is Senior Lecturer in cultural industries and communication policies at the Autonomous Metropolitan University (UAM), Cuajimalpa campus in Mexico City. He coordinates the Observatory of Cultural Industries, Policies and Consumption and is currently chair of the Political Economy section of the International Association for Media and Communication Research (IAMCR). He is former president of the Mexican Association of Communication Research.



Janet Wasko is a Professor and Knight Chair in Communication Research at the University of Oregon (USA). She is the author or co-editor of 19 books related to the political economy of the media, especially focusing on the US film industry, and more specifically, on the Walt Disney Company. She is currently the President of the IAMCR