Arshi Naim is recognized among the top 2% of Global Scientists (Stanford University and Elsevier 2024). She is a distinguished scholar with a Ph.D. in Business Management and an MBA in Marketing. Her academic journey, rooted in excellence, began with First Class Honors in Economics from Aligarh Muslim University. As an e-learning expert and certified peer reviewer with Quality Matters, U.S., Dr. Naim has further enhanced her expertise with certificates in Digital Marketing and Social Media Analytics from Accenture, UK, and entrepreneurship from Harvard University. A prolific researcher, she has authored over 79 Scopus and Web of Science-indexed publications and penned more than 10 acclaimed books with prestigious publishers like Taylor & Francis, Nova Sciences and IGI Global. Her work seamlessly blends theory and practice, inspiring future generations of scholars. Through her commitment to mentoring doctoral students and her extensive contributions to global research, Dr. Naim continues to shape the landscape of academic excellence. |Alok Saklani - Editor|Prof. Dr. Alok Saklani has more than 40 years of teaching and research experience and currently, he is a Professor in Emeritus, Swami Rama Himalayan University, India. His Research Focus/ Interest includes: Customer Protection/ Satisfaction/ CRM, Marketing, General Management, Research Methodology. Anthropological, Parapsychology and Academic Quality (Accreditation). He has supervised more than 18 students who have achieved Doctorate degree. Shad Khan A dedicated and passionate business management Learner, who is open to adopt diversified cultures and working environment with educational specialization in the field of marketing, and professional strength in the field of business law, general management as well as soft skills development. An active academician and researcher, who is imparting his knowledge and skills to the industry through consultancy projects. He is adept in organizing academic events in both local and international levels namely: conferences, seminars, workshops, competitions, and with the zeal of forming professional associations and connections for dynamic collaborations. Praveen Kumar Malik A professionally qualified and experienced person with extensive knowledge and skills in Communication, Antenna and Embedded System. He has authored or coauthored more than 30 technical research papers published in leading journals and conferences from the IEEE, Elsevier, Springer etc. He has also published three edited/authored books with International/National Publishers. He has guided many students leading to M.E./M.Tech and guiding students leading to Ph.D. He is Associate Editor of many repute Journals. He was invited as Guest Editors/Editorial Board Members of many International Journals, invited for keynote Speaker in many International Conferences and invited as Program Chair, Publications Chair, Publicity Chair, and Session Chair in many International Conferences.