"Written as a tool for both researchers and communication managers, The Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. Incorporating the views and research of more than 50 top scholars, the book provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication. Going beyond traditional applications, the Handbook also explores the key emerging areas of new technology and global crisis communication. Designed to improve the practice of crisis communication, The Handbook of Crisis Communication provides a collection of approaches and insights into crisis communication that informs the work of practitioners, with applied research to make crisis communication more effective. It also offers a resource for crisis communication researchers, including various methods of studying crisis communication and suggestionsfor future research. Updates in this second edition include new and revised case studies, discussion of the latest terminology and methods, new scenarios for students and practitioners to consider, and more"--
The revised and updated new edition of the comprehensive guide to crisis communication research and practice
The Handbook of Crisis Communication provides students, researchers, and practitioners with a timely and authoritative overview of the dynamic field. Contributions by an international team of 50 leading scholars and practitioners demonstrate various methodological approaches, examine how crisis communication is applied in a range of specific contexts, discuss the role of culture and technology in crisis communication, and present original research of relevance to the development and evaluation of crisis communication theory.
Now in its second edition, the Handbook covers the latest advances in global crisis communication technology, current trends in research and practice, social media in crisis communication, and more. Each of the 38 chapters incorporate new material offering fresh insights into existing areas of crisis communication and explore new and emerging lines of research. A wealth of new case studies, practical scenarios, and in-depth analyses of recent crises are integrated throughout.
- Examines traditional applications, recent advances, and emerging areas in crisis communication
- Discusses communication approaches for organizational crises, disasters, political crises, and public health crises
- Provides up-to-date coverage of the latest terminology, methods, and research trends in the field
- Highlights how crisis communication theory and research can inform real-world practice
- Features detailed analyses of crisis communication in major events such as terrorist attacks, natural disasters, industrial accidents, and global pandemics
The Handbook of Crisis Communication, Second Edition is an excellent textbook for advanced students in public relations and strategic communication programs, and a valuable reference for researchers and practitioners in fields such as crisis communication, public relations, and corporate communication.
Acknowledgments xi
Notes on Contributors xiii
Orientation to the Second Edition xxvii
Part I Explication of Methods
1 Crisis Communication and Computational Methods 3
Toni G.L.A. van der Meer and Anne C. Kroon
2 Extending Experimental Crisis Communication Research: Reflections and
Recommendations 17
Kenon A. Brown and Courtney D. Boman
3 Crisis Response Effectiveness: Methodological Considerations for
Advancement of Empirical Research about Response Impact 31
Tomasz A. Fediuk, Isabel C. Botero and Kristin M. Pace
4 Tackling the Information Overload: Using Automated Content Analysis for
Crisis Communication Research 53
Daniel Vogler and Florian Meissner
Part II Theory Refinement and Development
5 A Meta- Theoretical Orientation to Crisis Communication 69
Henry S. Seeger
6 Corporate Apologia as Crisis Communication 81
Keith M. Hearit
7 The Benefits and Pitfalls of Stealing Thunder 99
An- Sofie Claeys
8 Contingent OrganizationPublic Relationships and their Application in
Organizational Crises 113
Yang Cheng and Glen T. Cameron
9 Revisiting the Discourse of Renewal Theory: Clarifications, Extensions,
Interdisciplinary Opportunities 127
Timothy L. Sellnow, Matthew W. Seeger and Ronisha Sheppard
10 Title IX in the Age of #MeToo: The Limits of Discourse of Renewal on
Crisis Communication 137
Jessica Ford
11 Social- Mediated Crisis Communication Research: How Information
Generation, Consumption, and Transmission Influence Communication Processes
and Outcomes 151
Yan Jin, Lucinda Austin and Brooke Fisher Liu
12 Rhetorical Arena Theory: Revisited and Expanded 169
Finn Frandsen and Winni Johansen
13 Antifragile Paracrisis Communication: Managing Paracrises as Crisis Risks
and Potential Opportunities 183
Feifei Chen
14 Situational Crisis Communication Theory (SCCT): Refining and Clarifying a
Cognitive-Based Theory of Crisis Communication 193
W. Timothy Coombs
Part III New Directions
Part III a Political Crises
15 Crisis Communication in Authoritarian Systems and Digital Innovation: How
Do Autocracies Resolve the Dictators Dilemma in Crisis Situations? 209
Gregory Asmolov
16 Political Crisis or Political Cartoon: Which Comes First? 229
Linda Hamilton- Korey and Gayle Pohl
17 US Presidents and Crisis Communication 247
Denise M. Bostdorff
Part III b Public Health Crises
18 Integrating Strategy and Dosage: A New Conceptual Formula for Overcoming
Unintended Effects in Public Health Crisis Communication (PHCC) 263
Xuerong Lu and Yan Jin
Part III c Natural Disasters
19 Mitigating Crises: Analyzing, Planning, Organizing, Mobilizing, and
Communicating to Address Natural Disasters 285
Robert L. Heath
20 Rescue Communication: Official and Volunteer Groups Use of Mobile and
Social Media During Disasters that Become Crises 301
Keri K. Stephens and Kendall P. Tich
21 Communicating Disaster Preparedness: Combining Individual- and
Community-Level Perspectives to Achieve more Lasting Resilience 313
Brett W. Robertson and Keri K. Stephens
22 A Community Engagement Approach to Natural Hazard Communication 327
Maureen Taylor, Kim Johnston and Barb Ryan
Part III d Organizational Crises
23 Odwalla: The Golden Standard of Crisis Management? 345
Rachel Whitten
24 The Impact of Language Abstraction on the Effectiveness of Information
Strategies During a Product- Harm Crisis 357
Gijs Fannes and An- Sofie Claeys
25 From Managing Emotion to Trauma- Informed Management: A New Direction in
Crisis Communication 373
Stephanie Madden and Nicholas Eng
26 Say It Like You Mean It: An Exploration of How Members of the Public
Perceive Audiovisual Crisis Responses 391
Lieze Schoofs, An- Sofie Claeys and Eva Koppen
27 Strategic Improvisation in Crisis Communication 405
Jesper Falkheimer and Mats Heide
28 Visual Media in Crisis Response: How Crisis Responders and Influencers
Use Visual Media in the Digital Age in Crisis Response 421
Betsy Emmons
29 Scansis: Changing the Landscape of Crisis Communication Research and
Practice 431
Elina R. Tachkova
30 Improving Crisis Communication Through Instructional Design 441
Melony Shemberger
31 Prepare and Manage an Environmental Crisis 451
Thierry Libaert
32 Exploring Crisis Historys Impacts: How Organizations Previous Crises
Impact Current Crisis Perceptions 459
LaShonda L. Eaddy
33 Three Decades of Sport- Related Crisis Communication: A Trends Study of
the Emergence and Growth of a Crisis Communication Subfield 471
Jennifer L. Harker
34 Climate Crisis Communication in Global News Videos: A Multimodal
Discourse Approach to Multifaceted Knowledge and Reaction Management 491
Carmen Daniela Maier and Silvia Ravazzani
Part IV Application to Practice
35 Advancing Crisis Communication Effectiveness: Integrating Crisis
Scholarship with Practice 509
Bryan H. Reber, Yan Jin and Glen J. Nowak
36 How Crisis Communication Can Become an Evidence- Based Practice? 519
Jo Detavernier
37 Improving Crisis Communication: When Good Advice Becomes Impractical 525
Hoh Kim
38 Building a Career from Crisis Responder to Crisis Communicator: A Journey
of Learning and Growth Through Canadas Costliest Natural Disasters and
Largest Peacetime Evacuations 545
Benjamin Morgan
Postscript 553
W. Timothy Coombs
Index 555
W. Timothy Coombs is a former Professor at Texas A&M University and an Advisor for the Centre for Crisis and Risk Communications. He is the recipient of numerous awards, including the Association for Business Communications Business Impact Award. He is the author of Code Red in the Boardroom and Todays Public Relations.
Sherry J. Holladay is a former Professor at Texas A&M University and an independent researcher. She is the co-author (with W. Timothy Coombs) of Its Not Just PR and PR Strategy and Application, and the author of numerous articles related to corporate communication.
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