&; Marketing activity is focused on visibility in-store and online
&; Pre-publication mailings to special interest media, national and regional magazines,
&; Major focus on gift, travel, tourist sector
&; Mailings and promotion to Museums and galleries and local exhibitions.
A stunning new edition with deluxe cover treatments, ribbon markers, luxury endpapers and gilded edges. The comprehensive, selected, most popular tales accompanied by a Glossary of Victorian and Literary terms produced for the modern reader.
The fairy tales of Hans Christian Andersen are renowned the world over, having inspired generations of children&;s writers ever since their first translation into English. This classic collection includes some of his most famous stories, such as &;The Ugly Duckling&;, &;The Little Mermaid&;, &;The Emperor&;s New Clothes&;, and &;The Red Shoes&;. Characteristic and captivating, Andersen&;s tales offer up a world of enchantment, ingenuity and complex morality, and are a real treat for children and adults alike.
The FLAME TREE COLLECTABLE CLASSICS are chosen to create a delightful and timeless home library.