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How to Run a Theater: A Witty Pracitcal and Fun Guide to Arts Management [Minkštas viršelis]

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  • Formatas: Paperback / softback, 208 pages, aukštis x plotis: 228x153 mm
  • Išleidimo metai: 01-Jul-2004
  • Leidėjas: Back Stage Books,U.S.
  • ISBN-10: 0823083136
  • ISBN-13: 9780823083138
Kitos knygos pagal šią temą:
  • Formatas: Paperback / softback, 208 pages, aukštis x plotis: 228x153 mm
  • Išleidimo metai: 01-Jul-2004
  • Leidėjas: Back Stage Books,U.S.
  • ISBN-10: 0823083136
  • ISBN-13: 9780823083138
Kitos knygos pagal šią temą:
Insight and humor are captured in a practical guide to arts management, providing the reader with dozens of lists--such as 20 Distractions that Erode Productivity and 12 Ways to Endear Your Theater to Your Community--and tips on building audiences, fundraising, and financial management. Simultaneous.
ACKNOWLEDGMENTS v
PREFACE xiii
CHAPTER 1 LIFE MANAGEMENT AND THE ARTS 1(17)
Understanding Human Behavior Is the Key to Successful Arts Administration
1(3)
Communication
2(1)
Understanding and Empathy
3(1)
Strategic Time and Life Management for Savvy Arts Executives
4(14)
Tools for Time Management
5(1)
Ten Timely Tips for Savvy Arts Administrators
6(4)
Twenty Terrible Distractions that Erode Productivity
10(2)
Thirty Wonderful Ways to Seize Control of Your Own Life
12(6)
CHAPTER 2 PRODUCERS, ARTISTIC DIRECTORS & MANAGING DIRECTORS: EXECUTIVE STAFF STRATEGIC PLANNING 18(28)
The Artistic Vision & Producing in America's Nonprofit Theatres
18(14)
An Introduction to America's Nonprofit Theatre Movement
18(4)
Artistic Visioning, the Artistic Director & the Artistic Team
22(2)
The Managing Director
24(1)
The Artistic Director-Managing Director Partnership
24(1)
Sample Organizational Chart for Nonprofit Theatres
25(1)
A Sampling of Mission Statements from Select American Theatre Institutions
26(4)
A Suggested Arts Planning Schedule
30(1)
Brainstorming & Strategic Vision
31(1)
Twelve Timely Tips for Taking Charge & Endearing Your Theatre to Your Community
32(2)
Fifteen Fabulous Ways to Infuriate Your Community
34(1)
Season Selection: Savvy Strategies, Sick Tales & Sad Stories
35(2)
Introduction
35(2)
Advice to Arts Leaders Everywhere: Twenty-one Wonderful Ways to Improve Your Life in the Theatre
37(3)
In Our Own Words: Seventeen Notes Actors Would Like to Offer Artistic Directors
40(2)
Creating Ownership: Strategic Tricks of the Trade
42(4)
Introduction
42(4)
CHAPTER 3 BOARD OF TRUSTEE MANAGEMENT AND THE ARTS 46(27)
The Role of the Nonprofit Arts Board of Trustees
46(1)
Board of Trustee and Executive Staff Relations
46(4)
Introduction
46(1)
General Tips on Board of Trustee-Executive Staff Relations
47(3)
Board Meeting Planning
50(1)
Organization of the Agenda
50(1)
Distribution of Board Meeting Minutes
51(1)
Season Planning, Budget Preparations & Board Communications
51(2)
Introduction
51(1)
Season Selection and Budget Planning
52(1)
Fundraising Planning & Board Communications
53(4)
A Sample "Talking Points" Outline for Recruiting New Board Members
55(2)
Soothing Souls, Funding Dreams & Saving Theatres: National Theatre Leaders Speak Out on Building America's Nonprofit Boards
57(5)
Who Should Be on a Theatre Board?
58(1)
What Is the Right Size for a Nonprofit Theatre Board of Trustees?
59(1)
How Do You Keep a Board of Trustees Focused on the Theatre's Needs?
60(1)
Sample Board Meeting Agenda
61(1)
In Conclusion
62(1)
Is It Lonely at the Top? Give Yourself a Grade for Board-Staff Communications
62(1)
Board of Trustees: Institutional Audit Questionnaire
63(7)
Introduction
63(1)
Board-Staff Relations
64(1)
Budgeting, Finance & Season Planning
65(1)
Fundraising
66(2)
Marketing & General
68(2)
Volunteers: A Perspective
70(3)
Guidelines for the Recruitment and Nurturing of All Volunteers
71(2)
CHAPTER 4 STRATEGIC PLANNING FOR THE ARTS 73(7)
Strategic Planning for Successful Theatre Operations
73(6)
The ABC's of Strategic Planning
74(5)
SWOT Analysis Grid
79(1)
CHAPTER 5 PERSONNEL MANAGEMENT & HUMAN RESOURCES 80(29)
Company Management
80(11)
Introduction
80(1)
Important Advice
81(1)
Key Personnel for Most Nonprofit Theatres
81(1)
The Company Handbook
81(1)
Areas for Company Handbook Consideration
82(3)
Managing People: A Day-to-Day Checklist
85(1)
Supervisory Skills, Secrets & Debatable Sins
85(1)
When Great Minds Gather: Running a Productive Meeting
86(1)
Communications Basics: Memos, E-mails & Letters
87(1)
Building Character & Careers: Theatre Personnel Development
88(3)
Human Resources: The Good, the Bad & the Ugly
91(5)
Hiring
91(1)
Sample Interview Questions
92(1)
Orientation & Training
93(1)
Promotion & Retention
93(2)
Termination
95(1)
Negotiating Tips for Arts Managers
96(7)
Motivational Points to Consider
97(1)
The Bottom Line & Golden Rules
98(1)
The Negotiation Tip Sheet
99(4)
Ethics & the Arts: Making a Commitment to Human Dignity
103(6)
Introduction
103(1)
Too Busy for Ethics
103(1)
Taking a Stance: Codes of Ethics, Human Dignity & Sexual Harassment in Arts & Education Associations
104(1)
Individual Theatre Policies
105(3)
Summary
108(1)
CHAPTER 6 FUNDRAISING FOR THE ARTS: BASIC STRATEGIES FOR THE 21ST CENTURY 109(17)
Introduction to Fundraising
109(2)
Fundraising Can Be Fun
109(1)
Fundraising Can Be Poignant
109(1)
Fundraising Keeps Institutions Alive
110(1)
Fundraising by Any Other Name
110(1)
Marketing-based Fundraising Is Here to Stay
110(1)
Start in Your Own Backyard
111(1)
How to Recruit a Board of Trustees That Understands Fundraising Responsibilities
111(1)
Introduction
109(3)
Key Concepts Related to Fundraising Leadership
112(5)
Creating Enthusiasm
112(1)
Establishing a Sense of Urgency
113(1)
Define Your Mission
113(1)
Establishing a Case Statement
113(1)
Determining Feasibility
113(1)
Clear Public Communications
113(1)
Setting Goals
113(1)
Timing
114(1)
Staff Support
114(1)
Budget
114(1)
Orienting Fundraisers
114(1)
Developing Prospects and Suspects
114(1)
Solidifying the Prospective Donor List
115(1)
Matching Fundraisers to Prospective Donors
115(1)
Cultivating Prospective Donors
115(1)
The Ask and Follow-Up
115(1)
Ongoing Cultivation
116(1)
Renewing Contributions
116(1)
Basic Fundraising Vehicles
117(1)
Annual Campaign
117(1)
Planned Giving
117(1)
Capital Campaigns
117(1)
Endowment Campaigns
117(1)
Fundraisers
118(1)
Fundraising Theories
118(1)
Introduction
118(1)
Fundraising Myths
119(1)
Common Fundraising Mistakes
119(1)
A Sample Executive Outline of a Strategic Fundraising Plan
120(3)
Fundraising Objectives, Targets & Goals
123(3)
CHAPTER 7 MARKETING THE ARTS IN THE 21ST CENTURY 126(16)
Introduction
126(1)
Overview
127(1)
Basic Arts Marketing Terms
127(2)
Press & Media
129(2)
Helpful Media Hints
130(1)
Job Descriptions
131(1)
Director of Marketing
131(1)
Director of Audience Development
131(1)
Director of Publications
131(1)
Director of Press and Public Relations
131(1)
Sales Manager
131(1)
Group Sales Manager
131(1)
Telemarketing Manager
132(1)
Box Office Manager
132
Director of Education
131(1)
Image-building and Strategic-planning Notes
132(1)
Nuts-and-bolts Staff Communications & Relations Tips
133(2)
Income & Image Strategy Basics
135(1)
Marketing on a Limited Budget
136(1)
Two Audience Development Tools for Strategic Planning and Goal Setting
137(1)
Outline for Strategic Planning and Nuts-and-Bolts Marketing
137(5)
CHAPTER 8 BUDGETING & FINANCIAL MANAGEMENT 142(17)
Budget Basics: A to Z
142(3)
Summary of Standard Theatre Financial Terminology & Processes
145(2)
Introduction
145(1)
Terminology: A to Z
145(2)
Sample Business Office Procedures
147(2)
Purchase Orders
147(1)
Cash Receipts
147(1)
Cash Disbursements
147(1)
Bookkeeping
148(1)
Annual Audit
148(1)
Business Office Flow Chart
148(1)
Financial Worksheet for Theatre Budget Planning
149(9)
Sample Comparative Budget Analysis of Expenses
158(1)
CHAPTER 9 SURVIVING IN A COMPETITIVE FIELD 159(23)
Trippingly on the Tongue: A Guide to Speaking the Speech (or Public Speaking)
159(2)
If You Are in the Theatre You Are Expected to Know How to Speak
159(1)
Content and Form
159(1)
Speaking the Speech Tips
160(1)
Tips for Stress Reduction: Staying Fit for Life
161(4)
Introduction
161(1)
Stress Reduction Tip Sheet
162(3)
Five Tips for Starting a New Job
165(1)
Fourteen Artistic Networking Survival Skills for Theatre Professionals Young and Old
165(2)
Introduction
165(2)
An Abbreviated Directory of Related Labor Unions, Guilds, Theatre Contracts & Associations
167(3)
America's Nonprofit Professional Theatres: An Overview of Four Nationwide Organizations
170(11)
Theatre Communications Group (TCG)
170(1)
League of Resident Theatres (LORT)
171(3)
Institute of Outdoor Drama (IOD)
174(4)
Shakespeare Theatre Association of America (STAA)
178(3)
A Final Note
181(1)
BIBLIOGRAPHY 182(2)
INDEX 184(6)
ABOUT THE AUTHOR 190