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Immersive Longform Storytelling: Media, Technology, Audience [Kietas viršelis]

  • Formatas: Hardback, 208 pages, aukštis x plotis: 229x152 mm, weight: 453 g
  • Išleidimo metai: 26-Mar-2019
  • Leidėjas: Routledge
  • ISBN-10: 113859539X
  • ISBN-13: 9781138595392
Kitos knygos pagal šią temą:
  • Formatas: Hardback, 208 pages, aukštis x plotis: 229x152 mm, weight: 453 g
  • Išleidimo metai: 26-Mar-2019
  • Leidėjas: Routledge
  • ISBN-10: 113859539X
  • ISBN-13: 9781138595392
Kitos knygos pagal šią temą:
A deep dive into the world of online and multimedia longform storytelling, this book charts the renaissance in deep reading, viewing and listening associated with the literary mind, and the resulting implications of its rise in popularity.David O. Dowling argues that although developments in media technology have enabled the ascendance of nonfictional storytelling to new heights through new forms, it has done so at the peril of these intensely persuasive designs becoming deployed for commercial and political purposes. He shows how traditional boundaries separating genres and dividing editorial from advertising content have fallen with the rise of media hybridity, drawing attention to how the principle of an independent press can be reformulated for the digital ecosystem.Immersive Longform Storytelling is a compelling examination of storytelling, covering multimedia features, on-demand documentary television, branded digital documentaries, interactive online documentaries, and podcasting. This book’s focus on both form and effect makes it a fascinating read for scholars and academics interested in storytelling and the rise of new media.
List of Figures
vi
Acknowledgments vii
Introduction 1(27)
1 Multimedia Narratives: The "Snow Fall" Revolution and Beyond
28(20)
2 Social Media and the Online Reading Revival
48(24)
3 On-Demand TV and the Binge Watching Revolution
72(26)
4 Content Marketing's Immersive Transmedia Storytelling
98(18)
5 Audio Immersion: The Case of the Podcast
116(28)
6 The Interactive Online Documentary: Origins and Emerging Production Practices
144(20)
7 The 360/VR Documentary: Tech Industry and Sport Media Case Studies
164(17)
Conclusion: The Immersed Journalist 181(20)
Index 201
David O. Dowling, Associate Professor in the School of Journalism & Mass Communication at the University of Iowa, is the author of seven books and numerous articles on publishing industries and the culture of media production. His work on digital media and journalism studies has appeared in such journals as Convergence, Genre, Digital Journalism, Digital Humanities Quarterly, and Journalism & Communication Monographs.