El. knyga: Introduction to Global Health Promotion

The growing health issues we face on a global scale are going to require the active participation of the beneficiaries of programs and policies at individual, community, national, and international levels.Introduction to Global Health Promotion provides a roadmap for students to embark on this proactive and multi -level journey to improve health around the world.

Introduction to Global Health Promotion is designed to address the many discrete, but related, health care challenges (HIV, malaria, sedentary lifestyle associated with heart disease, smoking, alcohol use and abuse, and violence) that place significant strain on the resources of many countries, even highly industrialized countries. The editors and chapter authors canvas the world, describing myriad health promotion practices and approaches, distill the wealth of empirical data into more palatable portions, examine the complexity of events that fuel epidemics and identify potential strategies to ameliorate these epidemics, and, of course, provide the information is a readily understandable format for students and beginning professionals.

The book's format includes a thorough presentation of the rationale for each chapter, scope of the specific problem, relevant theory/model components applied to this problem/area, applicability to public health and health promotion, and relevant empirical findings derived from studies in public health or health promotion research and practice. In particular, every chapter on effective approaches will include three boxes: one that highlights a human rights issue or perspective, one that describes some sort of intervention that uses technology, and a third one that shows how one model or theory has been applied to that domain. It also crosses traditionally separate fields of behavioral epidemiology, infectious disease prevention and control, chronic (non?]communicable) disease prevention, health promotion, and systems (social determinants of health, government and organizational) approaches that comprise the broad field of “global health promotion.” This book will be attractive to students or professionals who are looking for information about new and emerging issues in global health that can guide programmatic and intervention activities.

Part 1 – Background for Global Health Promotion (GHP)
Chapter 1 – The State of Global Health
Chapter 2 – GHP: State of the Science
Part 2 – Approaches
Chapter 3 – Behavior Change Models and GHP Programs
Chapter 4 – Communication Approaches to GHP: Information?]Education?]Communication and Entertainment
Education
Chapter 5 – GHP in the Context of Human Rights
Chapter 6 – The Use of Technology in GHP
Part 3 – The Programs: Best Practices
Chapter 7 – Reducing Maternal and Infant Mortality
Chapter 8 – Malaria Control
Chapter 9 – Immunization Campaigns
Chapter 10 – Reducing HIV and Other STIs
Chapter 11 – Community?]Based Risk Communication in Epidemics and Emerging Disease Settings
Chapter 12 – Chronic Disease Prevention
Chapter 13 – Cancer Prevention for Women
Chapter 14 – Nutrition, Families & Community Health Promotion
Chapter 15 – Oral Health
Part 4 – The Context of GHP
Chapter 16 – Adapting Programs from the US/Europe Internationally
Chapter 17 – Social Determinants and GHP
Chapter 18 – The Role of International Organizations and Governments
Chapter 19 – The Future of GHP