This is a detailed and concise handbook clarifying all the major terms needed for a thorough understanding of key research methodology concepts in business and management. An invaluable guide for students at all levels seeking assistance with project work, research proposals, dissertations and theses. Includes case studies and suggestions for further reading.
Recenzijos
'This is a welcomed text. Students do struggle with the terminology and how to apply the various techniques. Hopefully this will help students in the most important area of study.' - Jonathan Groucutt, Oxford Brookes University 'I think the idea for the publication is sound ... students are always looking for a clear and straightforward introduction to Management Research and management research projects and I think the proposal has a good deal of commercial appeal. Many students find the language of research methodology difficult and some find them incomprehensible ... I applaud the desire to tackle the issues raised in the proposal.' - Heather J. Hopfl, Professor of Management, University of Essex
Daugiau informacijos
'This is a welcomed text. Students do struggle with the terminology and how to apply the various techniques. Hopefully this will help students in the most important area of study.' - Jonathan Groucutt, Oxford Brookes University 'I think the idea for the publication is sound ... students are always looking for a clear and straightforward introduction to Management Research and management research projects and I think the proposal has a good deal of commercial appeal. Many students find the language of research methodology difficult and some find them incomprehensible ... I applaud the desire to tackle the issues raised in the proposal.' - Heather J. Hopfl, Professor of Management, University of Essex
Acknowledgements |
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Introduction |
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Critical Incident Method (CIM) |
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Critical Management Studies (CMS) |
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Delphi technique: mini-case illustration |
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References and Bibliography |
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Index |
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PETER STOKES is a Lecturer at Chester Business School, UK. He is the co-author of the forthcoming Critical Concepts in Management and Organizational Studies (Palgrave Macmillan 2011).