Lucys Pearsons research analyses the influences which have shaped childrens publishing in the UK, and contextualises its growth in the social and economic events of the times. This is an original contribution to the literature, based on sound and thorough investigation, including interviews, textual analysis and historical research. It is a valuable addition to the discourse on publishing history generally, and childrens publishing history in particular. Robyn Sheahan-Bright, co-editor with Craig Munro of Paper Empires: A History of the Book in Australia 1946- 2005 'This is a very useful account of various aspects of childrens publishing in the 1960s and 1970s...' Childrens Books History Society Newsletter 'This book is an illuminating and well-researched study that goes beyond the individual imprints and editors Pearson discusses, to provide a fascinating account of the children's literature field in Britain in the 1960s and '70s. Her work should be a valuable resource for scholars of the literature as well as the history of the period.' Childrens Literature Association Quarterly I found Lucy Pearsons book a fascinating account of a period through which I lived. Souvenir, The Journal of the Violet Needham Society 'You will not ... be able to escape the conclusion, after reading this valuable addition to the history of children's publishing, that this was indeed a deeply significant period of development that left a permanent imprint upon the publishing industry we know today. [ A] highly readable and engrossing account ...' Publishing Research Quarterly 'I found Lucy Pearson's book a fascinating account ...' Publishing History '[ Pearson] skillfully assesses Britains publication industry during the 1960s and 1970s and its evolving dynamic while expertly weaving in scores of primary texts to illustrate her argument. Detailed, well-supported, and highly informative, Pearsons study is a welcome and valuable addition t