This is the most honest, most revealing - and funniest - exploration of male mental health I have ever read * Adam Kay, bestselling author of This Is Going to Hurt * Matt Rudd may have written the the most important book in a generation. It could also be the saving grace of millions of young men in their 20s and 30s, getting to them in time before they reach middle age, exhausted, confused and angry, literally saving lives * Idle Society * There are few people who understand men, or, indeed, unhappy men, more than Matt Rudd. I read everything he writes and this book is essential * Sathnam Sanghera * The brave, funny and searing tale of a man who has it all and is figuring out what went wrong. I loved it * Christine Armstrong, author of The Mother of All Jobs * I love everything Matt Rudd has ever written * Chris Evans * Engaging, sensible and worth reading * Jake Kerridge, Sunday Express * Touchingly honest, and extremely funny . . . this is a whole-hearted and important attempt to analyse what has gone wrong for so many men and to make some tentative suggestions for what may help * The Times *