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Management of Event Operations [Minkštas viršelis]

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  • Formatas: Paperback / softback, 304 pages, aukštis x plotis: 246x189 mm, weight: 560 g
  • Serija: Events Management
  • Išleidimo metai: 23-Sep-2005
  • Leidėjas: Butterworth-Heinemann Ltd
  • ISBN-10: 0750663626
  • ISBN-13: 9780750663625
Kitos knygos pagal šią temą:
Management of Event OperationsDidesnis paveikslėlis
  • Formatas: Paperback / softback, 304 pages, aukštis x plotis: 246x189 mm, weight: 560 g
  • Serija: Events Management
  • Išleidimo metai: 23-Sep-2005
  • Leidėjas: Butterworth-Heinemann Ltd
  • ISBN-10: 0750663626
  • ISBN-13: 9780750663625
Kitos knygos pagal šią temą:
Pastovi nuoroda: https://www.kriso.lt/db/9780750663625.html
Raktažodžiai:
The Management of Event Operations: project management, planning and customer satisfaction provides an introduction to the management of operations for the event planner and venue provider. Taking an holistic view of an event enterprise, it links the traditional topics within operations management to present a coherent and hands-on approach specifically for the events manager. The approach is pragmatic and is dictated by practical consequences and considerations, which are so important to an event manager who balances many views and needs from diverse stakeholders.

* An introduction to the management of operations and project planning for the event planner and venue provider
* Examines quality in the events industry and its effects on customer satisfaction, resource efficiency and event success.
* The only text to take generic operations management theories and skills and relate them specifically to the events industry

Recenzijos

The text is written in a concise manner in which there are no wasted words. Concepts are quickly introduced, explained and related. This brevity makes the text suitable for entry level students into the field. It delivers information students need to know using a straightforward writing style that will encourage them to actually read the text.- Wayne W. Smith, Department of Hospitality and Tourism Management, College of Charleston, Charleston, South Carolina, USA

Daugiau informacijos

* An introduction to the management of operations and project planning for the event planner and venue provider * Examines quality in the events industry and its effects on customer satisfaction, resource efficiency and event success. * The only text to take generic operations management theories and skills and relate them specifically to the events industry
List of figures
ix
List of tables
xi
List of case studies
xiii
Series editors xv
The authors xvii
Series preface xix
Preface xxi
Section One: Analysis
1(90)
Development of the proposed event operations management model
3(6)
Event management: characteristics and definitions
9(20)
Analysis of the external environment
29(18)
Defining service provision
47(6)
Customers, stakeholders and gap analysis
53(19)
Analysis of the internal environment
72(19)
Section Two: Detailed planning
91(72)
Planning, product portfolios, and product and service development
93(12)
Product development
105(11)
Supply chain management
116(14)
Location management and choice
130(19)
Risk management for event managers
149(14)
Section Three: Implementation and delivery
163(76)
People power -- the most valuable resource?
165(22)
Forecasting and capacity management
187(26)
Scheduling and time management
213(26)
Section Four: Performance evaluation
239(33)
Performance evaluation
241(18)
Awareness of quality
259(13)
References 272(3)
Index 275


Julia Tum, Philippa Norton, J. Nevan Wright