Introduction: Purpose and Design of This Book |
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xiii | |
About the Authors |
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xx | |
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PART I KNOWING: CREATIVITY KNOWLEDGE TO SUPPORT A 21st-CENTURY INNOVATOR |
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1 | (84) |
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Chapter 1 Innovation Wired: You Evolved to Create |
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2 | (19) |
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Knowing---You Were Born to Be Creative |
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2 | (12) |
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Creativity Lessons From Evolution |
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2 | (8) |
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10 | (4) |
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Doing---Tuning in to the Creativity Already Inside of You |
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14 | (2) |
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Idea Journal and In-and-Out Note Taking |
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14 | (2) |
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Being---Making Reflection a Habit |
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16 | (5) |
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Case Study: The StartupBus |
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17 | (4) |
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Chapter 2 How to Survive and Thrive in an Era of Innovation and Change |
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21 | (24) |
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Knowing---The Forces for and Against Creative Thinking |
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21 | (14) |
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Creativity Lessons From the Chicken |
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21 | (4) |
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The Domestication of the Human Being: The Positive Side to Conformity |
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25 | (4) |
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Overcome Your Inner Chicken: Getting Out of Your Comfort Zone |
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29 | (2) |
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The Impending Perfect Storm |
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31 | (4) |
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Doing---Removing the But in Your Thinking |
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35 | (3) |
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Being---Reflecting and Redirecting Yes-But Thinking |
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38 | (7) |
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Case Study: Physician of the Future |
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40 | (5) |
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Chapter 3 What We Know About Creativity |
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45 | (22) |
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Knowing---Sorting Creativity Fact From Fiction |
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45 | (14) |
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Misconceptions and Mysterious Things That Go Bump in the Night |
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45 | (4) |
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A Model for Understanding Creativity: Like a Crime |
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49 | (10) |
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Doing---Creating Your Own Mood |
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59 | (2) |
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Being---Developing an Internal Locus of Control |
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61 | (6) |
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Case Study: Hacking Creativity in Taiwan |
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63 | (4) |
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Chapter 4 The Practical Benefits of Creativity: Becoming an Innovation Asset |
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67 | (18) |
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Knowing---Top Reasons for Studying and Developing Your Creativity |
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67 | (9) |
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Reason #1 Sustains and Fuels Prosperity in the Innovation Era |
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67 | (3) |
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Reason #2 Necessary for Success in Today's Workplace |
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70 | (2) |
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Reason #3 Contributes to Effective Leadership |
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72 | (1) |
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Reason #4 Improves Problem-Solving Skills |
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73 | (2) |
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Reason #5 Enhances Resilience, Coping Skills, and Psychological Weil-Being |
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75 | (1) |
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Doing---Selling Creativity |
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76 | (3) |
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Being---Making Creativity a Habit |
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79 | (6) |
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Case Study: Keen 10: A Learning-First Organization |
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81 | (4) |
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PART II DOING: PROVEN PRACTICES FOR 21ST-CENTURY INNOVATORS |
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85 | (90) |
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Chapter 5 Think: How to Improve Your Fundamental Capacity to Think in Creative Ways |
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86 | (19) |
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Knowing---Understanding the Creative Mind |
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86 | (6) |
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A Story About Managing Judgment |
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86 | (2) |
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Creative Thinking and the Creative Process |
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88 | (3) |
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Developing the Mindset for Improved Imagination |
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91 | (1) |
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Doing---Training the Creative Mind |
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92 | (6) |
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Improving Imagination by Applying Principles for Divergent Thinking |
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92 | (1) |
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Defer Judgment: The Key Attitude to Open the Creative Mind |
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93 | (1) |
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Seek Novelty: An Attitude to Ensure Original Thinking |
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94 | (1) |
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Go for Quantity: A Universal Cognitive Strategy |
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95 | (1) |
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Make Connections: The Cognitive Ability to Form New Combinations |
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96 | (2) |
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Being---Internalizing the Divergent Thinking Principles |
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98 | (7) |
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Case Study: Dr. Dominic D'Agostino: Navy Seals, Seizures, and Starving Cancer |
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100 | (5) |
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Chapter 6 Understand: The Power of Observation and the Importance of Problem Definition |
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105 | (18) |
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Knowing---Seeing and Questioning What Others Miss |
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105 | (10) |
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Observation and Problem Defining: In Our DNA |
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106 | (2) |
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108 | (3) |
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The Importance of Defining the Problem |
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111 | (4) |
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Doing---Acting Like a Serial Opportunist |
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115 | (3) |
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Honing Observational Skills |
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115 | (2) |
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Honing Problem-Defining Skills |
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117 | (1) |
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Being---Living Like a Serial Opportunist |
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118 | (5) |
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Case Study: Innovation by Observation: NanoTouch Technology |
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120 | (3) |
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Chapter 7 Ideate: Ways to Visualize and Generate Breakthrough Ideas |
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123 | (16) |
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Knowing---Ideating: The Mind's Capacity to See the Future |
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123 | (7) |
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Visualize: Understanding the Behaviors That Lead to Seeing Ahead |
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125 | (3) |
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Generate: Knowing How to Produce Many Alternative Ideas |
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128 | (2) |
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Doing---Using Associative Thinking to Visualize Anew |
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130 | (2) |
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Being---Living Like an Idea Generator |
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132 | (7) |
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Case Study: The Aha Behind Intezyne |
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135 | (4) |
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Chapter 8 Experiment: Strategies to Develop and Validate the Best Solutions |
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139 | (17) |
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Knowing---Developing and Validating Through Experimentation |
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139 | (9) |
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Development: Refining Ideas Through Play, Sketching, and Prototyping |
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141 | (4) |
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Validation: How to Refine and Select the Best Options |
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145 | (3) |
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Doing---Acting Like an Idea Developer |
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148 | (2) |
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Honing Your Idea Development Skills |
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148 | (1) |
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Honing Your Idea Validation Skills |
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149 | (1) |
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Being---Living Like an Idea Developer |
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150 | (6) |
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Case Study: From Student, to Student-preneur, to Millionaire: The Story of Check I'm Here |
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152 | (4) |
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Chapter 9 Implement: Gaining Buy-In and Driving Change |
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156 | (19) |
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Knowing---Everyone Is in the Business of Sales |
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156 | (9) |
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Perspective Taking Replaces Sales Bluster |
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157 | (1) |
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Influence Management: The Fine Art of Getting Buy-In |
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158 | (4) |
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Drive Change: Bridging and Managing Four Critical Aspects |
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162 | (3) |
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Doing---Acting Like an Influencer and Change Agent |
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165 | (3) |
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165 | (1) |
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Honing Your Change Skills |
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166 | (2) |
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Being---Influencing and Leading Change |
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168 | (7) |
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Case Study: Chappell Roberts: Creative Ideas |
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170 | (5) |
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PART III BEING: WAYS TO SUSTAIN YOURSELF AS A 21ST-CENTURY INNOVATOR |
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175 | (39) |
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Chapter 10 The Emotionally Intelligent Leader |
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176 | (20) |
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Knowing---Emotional Intelligence Is Not a Soft Skill |
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176 | (11) |
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A Story About Managing Emotions |
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176 | (2) |
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Research Support of Emotional Intelligence |
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178 | (1) |
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Emotional Intelligence Abilities |
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179 | (2) |
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Transformational Leadership |
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181 | (1) |
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Blocks and Barriers to Creative Thinking |
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182 | (1) |
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183 | (4) |
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Doing---Tools and Strategies for Overcoming Creative Blocks |
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187 | (3) |
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Embracing and Internalizing the Terror of the New |
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188 | (2) |
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Being---Actively Learning From Failure |
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190 | (6) |
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192 | (4) |
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Chapter 11 Sustaining Your Creativity: Learning to Defy and Transform the Crowd |
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196 | (18) |
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Knowing---Investment Theory of Creativity |
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196 | (5) |
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A Story About a Sandwich That Revolutionized an Industry |
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196 | (1) |
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Sternberg and Lubart's Investment Theory of Creativity |
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197 | (4) |
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Doing---Addressing Resistance to Change |
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201 | (2) |
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Being---Becoming a 21st-century Innovator |
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203 | (11) |
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204 | (1) |
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204 | (1) |
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205 | (1) |
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Letting Other People's Approval Be More Important Than Your Own |
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205 | (1) |
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Not Being Clear About What You Want |
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206 | (1) |
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Case Study: Repeatable Magic: Sergio Fajardo and the Transformation of Medellin, Colombia |
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207 | (7) |
Notes |
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214 | (17) |
Index |
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231 | |