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El. knyga: Pedagogical Opportunities of the Review Genre: Learning in Cultures of Evaluation

(University of Gothenburg, Sweden)

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Pedagogical Opportunities of the Review Genre unleashes the pedagogical potential of the review genre, reframing the act of reviewing of cultural products as a communicative practice from a pedagogical perspective.

Negotiating between traditions of journalism and media studies and pedagogy, the author presents a novel approach that will increase the readers’ understanding of an activity that is on the increase in an era where “everyone can be a critic”. She identifies, describes and develops genre-based pedagogies in formal, non-formal and informal contexts of learning and teaching, in order to recontextualize the review as a form of learning and rethink of its potential as an inclusive and engaging, and a transformative critical cultural practice.

This innovative and truly interdisciplinary study will interest students and researchers in the areas of media literacy, digital media, media and communication studies, cultural studies, sociology of arts, and pedagogical studies – in particular, cultural journalism and criticism, audience studies, cultural production and cultural mediation, as well as critical media pedagogy and literacy studies.



Pedagogical Opportunities of the Review Genre unleashes the pedagogical potential of the review genre, reframing the act of reviewing of cultural products as a communicative practice from a pedagogical perspective.

1. Introduction: Living in Cultures of Evaluation

2. Reviewing as Critical Cultural Prosumption

3. The Genre of Reviewing

4. Building Review Literacy Pedagogy

5. Reviewing in Formal Learning Settings

6. Reviewing, Learning and Cultural Institutions

7. Reviewing in Informal Learning Settings

8. Social Change through Reviewing

9. Conclusion

Maarit Jaakkola, PhD, is associate professor of journalism at the Department of Journalism, Media and Communication and co-director of Nordicom, a centre of Nordic media research, at the University of Gothenburg in Sweden.