This edited book presents contemporary empirical research investigating the use of language in professional settings, drawing on the contributions of a set of internationally-renowned authors. The book takes a critical approach to understanding professional communication in a range of fields and global contexts. Split into three parts, covering Business and Organisations, Healthcare, and Politics and Institutions, the contributors explore how and why academics engage in workplace research which takes the form of 'consultancy', 'advocacy' and 'activism'. In light of an ever-changing, ever-demanding global landscape, this volume offers new theoretical and methodological ways of conducting professional communication research with real-world impact. It will be of interest to linguistics and communication researchers and practitioners, particularly those working in sociolinguistics, discourse analysis, business communication, health communication, political communication, language and the law and organisational studies.
Chapter 1: Rethinking Language in the Professions: New Departures for
Global Workplace Research (Louise Mullany).- Part I: Business and
Organisations.
Chapter 2: Training "International Engineers" in Japan:
discourse, Discourse and Stereotypes (Michael Handford).
Chapter 3: The
Relevance of Applied Linguistic and Discourse Research: On the Margins of
Communication Consultancy (Erika Darics).
Chapter 4: Language, Gender and
Leadership: Applying the Sociolinguistics of Narrative Identity in East
Africa (Masibo Lumala and Louise Mullany).
Chapter 5: Culture Change and
Rebranding in the Charity Sector: A Linguistic Consultancy Approach (Veronika
Koller and Gill Ereaut).
Chapter 6: The Practitioner's View: The Value of
Linguistics in International Business Consultancy (Roshni Mooneeram).- Part
II: Healthcare.
Chapter 7: Talking About Diabetes and Healthy Lifestyle in
Primary Healthcare: Translating Research Findings into Practice (Maria
Stubbe, Lindsay Macdonald, Rachel Tester, LesleyGray, Jo Hilder, Kevin Dew
and Tony Dowell).
Chapter 8: Speaking of Digital Communication: Home-based
Telehealth for Patients and Providers (Boyd Davis, Kathryn van Ravenstein and
Charlene Pope).
Chapter 9: Communication Accommodation Theory as an
Intervention Tool to Improve Interprofessional Practice in Healthcare
(Bernadette Watson).
Chapter 10: Communicating Nuanced Results in Language
Consultancy: the Case of Cancer and the Violence Metaphor (Zsófia Demjén and
Elena Semino).
Chapter 11: 'We Might Have a Conversation Once a Week But the
Quality is Very High': Research and Consultancy in Primary Care
Multidisciplinary Teams (Claire Mann).- Part III: Institutions: Politics, Law
and Education.
Chapter 12: Social Media Interventions and the Language of
Political Campaigns: From Online Petitions to Platform Policy Changes (Clare
Hardaker).
Chapter 13: The Language of Misogyny as a Hate Crime: Policy,
Politics and Policing (Louise Mullany and Loretta Trickett).
Chapter 14:
Changing Educational Policies: Language and Sexuality in Schools (Helen
Sauntson).
Chapter 15: Towards an Understanding of Linguistic Consultancy:
How Do Linguists Approach the Task of Evaluating Sociolinguistic Practice in
Linguistic Consultancy Sessions? (Kieran File and Stephanie Schnurr).-
Chapter 16: The View From Outside: Communicating Influence and Organisational
Change: Reflections from a Police Chief Constable (Susannah Fish).
Chapter
17: Future Directions: What Next? (Janet Holmes).
Louise Mullany is Professor of Sociolinguistics at the University of Nottingham, UK. She is also the Founder and Director of Linguistic Profiling for Professionals, an innovative research-based consultancy and business unit based in the Centre for Research in Applied Linguistics at the University of Nottingham.
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