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Public Speaking: An Audience-Centered Approach 11th ed. [Minkštas viršelis]

  • Formatas: Paperback / softback, 400 pages, aukštis x plotis x storis: 274x213x15 mm, weight: 839 g
  • Išleidimo metai: 21-Aug-2020
  • Leidėjas: Pearson
  • ISBN-10: 0136545556
  • ISBN-13: 9780136545552
Kitos knygos pagal šią temą:
  • Formatas: Paperback / softback, 400 pages, aukštis x plotis x storis: 274x213x15 mm, weight: 839 g
  • Išleidimo metai: 21-Aug-2020
  • Leidėjas: Pearson
  • ISBN-10: 0136545556
  • ISBN-13: 9780136545552
Kitos knygos pagal šią temą:

For courses in public speaking.

A guide to preparing and presenting speeches with the listener in mind
Revel™ Public Speaking: An Audience-Centered Approach is a practical and user-friendly guide to help speakers connect with their listeners. Authors Steven and Susan Beebe emphasize the importance of analyzing and considering the audience at every point in the speech-making process. By focusing student attention on the dynamics of diverse audiences, ethics, and communication apprehension, the text prepares students for giving speeches while keeping their listeners foremost in mind. The 11th Edition includes new speech examples that model effective public speaking, as well as updated content that helps students better understand contemporary communication opportunities and challenges. In addition, each chapter has been revised with new examples, illustrations, and references to the latest research conclusions.

Revel is Pearson’s newest way of delivering our respected content. Fully digital and highly engaging, Revel replaces the textbook and gives students everything they need for the course. Informed by extensive research on how people read, think, and learn, Revel is an interactive learning environment that enables students to read, practice, and study in one continuous experience – for less than the cost of a traditional textbook.

Learn more about Revel.



Public Speaking: An Audience-Centered Approach offers practical guidance to help speakers connect with their listeners. By focusing on the dynamics of diverse audiences, ethics, and communication apprehension, the text prepares you to give speeches while keeping your listeners foremost in mind.

Table of Contents

  1. Speaking With Confidence
    • 1.1 What is Public Speaking?
    • 1.2 Why Study Public Speaking?
    • 1.3 The Rich Heritage of Public Speaking
    • 1.4 The Communication Process
    • 1.5 Improving Your Confidence as a Speaker
  2. Presenting Your First Speech
    • 2.1 Consider Your Audience
    • 2.2 The Audience-Centered Speechmaking Process
  3. Speaking Freely and Ethically
    • 3.1 Speaking Freely
    • 3.2 Speaking Ethically
    • 3.3 Speaking Credibly
  4. Listening to Speeches
    • 4.1 Overcoming Barriers to Effective Listening
    • 4.2 How to Become a Better Listener
    • 4.3 Improving Critical Listening and Thinking Skills
    • 4.4 Analyzing and Evaluating Speeches
  5. Analyzing Your Audience
    • 5.1 Gathering Information about Your Audience
    • 5.2 Analyzing Information about Your Audience
    • 5.3 Adapting to Your Audience
    • 5.4 Analyzing Your Audience before You Speak
    • 5.5 Adapting to Your Audience as You Speak
    • 5.6 Analyzing Your Audience after You Speak
  6. Developing Your Speech
    • 6.1 Select and Narrow Your Topic
    • 6.2 Determine Your Purpose
    • 6.3 Develop Your Central Idea
    • 6.4 Generate and Preview Your Main Ideas
  7. Gathering and Using Supporting Material
    • 7.1 Sources of Supporting Material
    • 7.2 Research Strategies
    • 7.3 Types of Supporting Material
    • 7.4 The Best Supporting Material
  8. Organizing and Outlining Your Speech
    • 8.1 Organizing Your Main Ideas
    • 8.2 Organizing Your Supporting Material
    • 8.3 Organizing Your Presentation for the Ears of Others: Signposting
    • 8.4 Outlining Your Speech
  9. Introducing and Concluding Your Speech
    • 9.1 Purposes of Introductions
    • 9.2 Effective Introductions
    • 9.3 Purposes of Conclusions
    • 9.4 Effective Conclusions
  10. Using Words Well: Speaker Language and Style
    • 10.1 Differentiating Oral and Written Language Styles
    • 10.2 Using Words Effectively
    • 10.3 Adapting Your Language Style to Diverse Listeners
    • 10.4 Crafting Memorable Word Structures
  11. Delivering Your Speech
    • 11.1 The Power of Speech Delivery
    • 11.2 Methods of Delivery
    • 11.3 Characteristics of Effective Delivery
    • 11.4 Rehearsing Your Speech: Some Final Tips
    • 11.5 Delivering Your Speech
    • 11.6 Responding to Questions
  12. Using Presentation Aids
    • 12.1 Types of Presentation Aids
    • 12.2 Using Computer-Generated Presentation Aids
    • 12.3 Guidelines for Developing Presentation Aids
    • 12.4 Guidelines for Using Presentation Aids
  13. Speaking to Inform
    • 13.1 Informative Speech Topics
    • 13.2 Strategies to Enhance Audience Understanding
    • 13.3 Strategies to Maintain Audience Interest
    • 13.4 Strategies to Enhance Audience Recall
    • 13.5 Developing an Audience-Centered Informative Speech
  14. Understanding Principles of Persuasive Speaking
    • 14.1 The Goals of Persuasion
    • 14.2 How Persuasion Works
    • 14.3 How to Motivate Listeners
    • 14.4 How to Develop Your Audience-Centered Persuasive Speech
  15. Using Persuasive Strategies
    • 15.1 Enhancing Your Credibility
    • 15.2 Using Reasoning and Evidence
    • 15.3 Using Emotional Appeals
    • 15.4 Strategies for Adapting Ideas to People and People to Ideas
    • 15.5 Strategies for Organizing Persuasive Messages
  16. Speaking for Special Occasions and Purposes
    • 16.1 Public Speaking in the Workplace
    • 16.2 Ceremonial Speaking
    • 16.3 After-Dinner Speaking: Using Humor Effectively

APPENDICES

  1. Speaking in Small Groups
  2. Solving Problems in Groups and Teams
  3. Leading Small Groups
  4. Mediated Public Speaking
  5. Mediated Communication: An Introduction
  6. Types of Online Presentations
  7. Audience
  8. Preparing for Your Online Presentation
  9. Rehearsing Your Online Presentation
  10. Delivering or Recording Your Online Presentation
  11. Online Etiquette: Digital Citizenship
  12. Speeches for Analysis and Discussion
  13. I Have a Dream: Martin Luther King Jr.
  14. Inaugural Address: John F. Kennedy
  15. Address to the Nation: George W. Bush
  16. Audio and Video Manipulation: Suchinder Kalyan