Tourism is a huge economic driver for most countries, and for some parts of the world it is their main source of income. Despite this economic strength, tourism can be a fragile and volatile industry, as recent natural disasters and pandemics have shown. Regenerative tourism was founded on building better; with the philosophy that better tourism is possible, regenerative tourism emphasizes the innovative nature of resources, services, and systems.
The Role of Artificial Intelligence in Regenerative Tourism and Green Destinations takes the reader through the origins of regenerative tourism and how artificial intelligence can be utilised to develop and maintain green tourism. The chapter authors examine everything from marketing, data mapping, employment opportunities, cultural issues as well as what the future holds for tourism to give back to countries.
The interdisciplinary focus of this book appeals to researchers of tourism, economics, technology and sustainable development.
This volume takes the reader through the origins of regenerative tourism and how artificial intelligence can be utilised to develop and maintain green tourism. Chapters examine everything from marketing, data mapping, employment opportunities, cultural issues as well as what the future holds for tourism to give back to countries.
Introduction; Alhamzah Alnoor, Gül Erkol Bayram, Chew XinYing, and Syed
Haider Ali Shah
Chapter
1. Regenerative Tourism; Mohammed Alawi Al-Sakkaf, Mohammed
Basendwah, Saleh Amarneh, and Abdullah Mohammed Sadaa
Chapter
2. Regenerative Tourism- The Concept of Moving Beyond Responsible and
Sustainable Tourism; Hitmi Khalifa Alhitmi, Eman Zameer Rahman, and Gül Erkol
Bayram
Chapter
3. Defining Green and Responsible Tourism Destinations; Mohammed
Alawi Al-Sakkaf, Waled Ahmed Al-Attas, Nasser Khalufi, and Mohsen Ali
Murshid
Chapter
4. Exploring the Intersection of Tourism, Artificial Intelligence,
and Travel: The Rise of the Metaverse and Its Implications; Shakeel Basheer,
Sandeep Walia, Danish Mehraj, Sheezan Farooq, and Murtaza Ahmad Reshi
Chapter
5. Sustainable Expansion of The Tourist Industry Due to the
Application of Artificial Intelligence: Evidence from the Chinese Hospitality
Industry; Muhammad Imran Afzal, Sanaullah Al.Azhari, Rabia Kishwer, and Syed
Bilawal Ali Shah
Chapter
6. Effects of Artificial Intelligence on Tourism Business: How
European Hospitality Industry Responded; Maria Ahmed Ajaz, Aiza Saeed, Ayesha
Yaseen, Aleena Syed, and Muthmainnah
Chapter
7. Smart destinations and artificial intelligence for rethinking and
rebuilding tourism: Case from China and Hong Kong; Kamran Jamshed, Syed
Haider Ali Shah, Fedwa Jebli, and Basheer M. Al-Ghazali
Chapter
8. The Benefits and Challenges of Artificial Intelligence
Applications in Tourism Industry: How Hospitality Industry in Japan Is
Transforming; Kamran Jamshed, Muhammad Asif Qureshi, Rabia Kishwer, and
Samrah Jamshaid
Chapter
9. From Sustainable to Regenerative Tourism: Study on Chinese
Hospitality Industry; Adel Omar, Alaa Last El-shari, Samrah Jamshaid, and Gül
Erkol Bayram
Chapter
10. The effect of the Regenerative Tourism Movement on the global
industry and the role of Artificial Intelligence; Eman Zameer Rahman, Shahab
Aziz, Syed Bilawal Ali Shah, and Andi Asrifan
Chapter
11. Harnessing Transformational Technologies for A Sustainable
Future: A Regenerative Approach to Green Economy and Tourism Development;
Sandhya H, Sejana Jose V, and Bindi Varghese
Chapter
12. The Expectations and Motivations of Tourists from Green & Smart
Destinations; Mohammed Basendwah, Saleh Amarneh, Hamid Hazim Majid, and
Alhamzah Alnoor
Chapter
13. Improving Consumer Based Destination Green Brand Equity: The
Role of Green Practices & Artificial Intelligence; Eda Hazarhun and Burēin
Cevdet Ēetinsöz
Chapter
14. Current Issues on Robots and Self-Service Technology in
Responsible and Creative Tourism; Tevfik Demirciftci
Chapter
15. Role of Artificial Intelligence in Promoting Green Destinations
for Sustainable Tourism Development; Manpreet Arora and Monika Chandel
Chapter
16. Sustainable Tourism Development Through Artificial Intelligence;
Salameh Jamil Salameh Alkhazaleh, Laith Jabur Ali Daradkah, Ibrahim Barjes
Saad Almashaqbeh, and Abdullah Mohammed Sadaa
Chapter
17. Why are Augmented Reality Technologies Important for
Destinations?; Elif enel
Chapter
18. Policy and Planning for Sustainable Destinations after Crises;
Cemal Artun
Chapter
19. Unlocking The Potential: Artificial Intelligence (AI)
Applications in Sustainable Tourism; Nangyalay Khan, Waleed Khan, Muhammad
Humayun, and Arab Naz
Chapter
20. Sustainable Development Goals for Regenerative Destination Via
Responsible and Creative Issues; Arzu Toker
Chapter
21. Green Destination Management and Stakeholders: The Case of
Türkiye; Ali nanir and Hasan Önal eyhanlolu
Chapter
22. The Expectations and Motivations of Tourists from Creative and
Responsible Destinations; Cemal nce and brahim Cemal Genēay
Chapter
23. Crises, Pandemic Effect on Smart Destinations; Suat Arpaci
Chapter
24. Marketing in Sustainable Gastronomy and Regenerative Tourism;
Emrah Keskin and Ferzan Akta
Chapter
25. Sustainable Tourism and Pertaining Issues: Discussion and
Understanding Underlying Issues with Respect to India and Pakistan; Muhammad
Faisal Sultan, Muhammad Nawaz Tunio, Muhammad Furqan Saleem, and Mirza Kashif
Baig
Alhamzah Alnoor is Senior Lecturer of Strategic Management at the Management Technical College, Southern Technical University, Basrah, Iraq.
Gül Erkol Bayram is an Associate Professor in the School of Tourism and Hotel Management, Department of Tour Guiding, University of Sinop, Sinop, Türkiye.
Chew XinYing is a Senior Lecturer in the School of Computer Sciences, Universiti Sains Malaysia. She is also the Program Manager of the School of Computer Sciences, Universiti Sains Malaysia.
Syed Haider Ali Shah is Associate Professor/ Research Cell Coordinator at Business Studies Department, BUIC.
