Preface |
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v | |
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Part I The Reading Toolkit |
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1 | (98) |
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3 | (15) |
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3 | (2) |
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5 | (5) |
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10 | (1) |
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11 | (3) |
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14 | (2) |
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16 | (2) |
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Sustain Attention to Ensure Continuous Reading |
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18 | (11) |
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19 | (2) |
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Make Important Things Stand Out |
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21 | (3) |
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24 | (1) |
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24 | (2) |
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26 | (3) |
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29 | (6) |
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Visual Information Burgers |
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29 | (1) |
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30 | (1) |
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Trimmed and Discarded Text |
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31 | (4) |
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Keep the Reader Motivated |
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35 | (8) |
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Dash or Fuel the Hopes of Your Readers: Your Choice |
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36 | (3) |
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Meet the Goals of Your Readers to Motivate Them |
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39 | (4) |
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43 | (9) |
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45 | (3) |
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The Research Logbook: Keeping Track of the Knowledge Gaps |
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48 | (4) |
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Set the Reader's Expectations |
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52 | (9) |
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Expectations from Grammar, Syntax, Punctuation, and Words |
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53 | (3) |
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Expectations from Science |
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56 | (5) |
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Set Progression Tracks for Fluid Reading |
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61 | (20) |
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Three Topic-Based Progression Schemes to Make Reading Fluid |
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63 | (3) |
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Non-Topic-Based Progression Schemes |
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66 | (5) |
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Faulty Progression and Pause in Progression |
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71 | (10) |
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81 | (7) |
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83 | (1) |
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83 | (2) |
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85 | (1) |
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86 | (1) |
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86 | (1) |
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86 | (2) |
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Control Reading Energy Consumption |
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88 | (11) |
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89 | (4) |
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93 | (1) |
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Punctuation: a Refuelling Station |
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94 | (5) |
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Part II Paper Structure and Purpose |
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99 | (107) |
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Title: The Face of Your Paper |
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103 | (15) |
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Six Titles to Learn About Titles |
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104 | (5) |
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Six Techniques for Improving Titles |
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109 | (5) |
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Purpose and Qualities of Titles |
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114 | (1) |
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A Title to Test Your Skills |
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115 | (3) |
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Abstract: The Heart of Your Paper |
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118 | (11) |
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The Four Parts of an Abstract |
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120 | (2) |
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Coherence Between Abstract and Title |
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122 | (4) |
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The Tense of Verbs in an Abstract |
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126 | (1) |
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Purpose and Qualities of Abstracts |
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126 | (3) |
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Headings/Subheadings: The Skeleton of Your Paper |
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129 | (12) |
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Three Principles for a Good Structure |
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130 | (7) |
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Syntactic Rules for Headings |
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137 | (1) |
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Purpose and Qualities of Structures |
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138 | (3) |
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Introduction: The Hands of Your Paper |
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141 | (18) |
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What Is Wrong with a Short Boilerplate Introduction? |
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141 | (2) |
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The Introduction Answers Key Reader Questions |
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143 | (5) |
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The Introduction Sets the Foundations of Your Credibility |
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148 | (3) |
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The Introduction Is Active and Personal |
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151 | (3) |
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The Introduction Is Engaging and Motivating |
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154 | (5) |
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Introduction Part II: Popular Traps |
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159 | (15) |
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The Trap of the Story Plot |
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159 | (6) |
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165 | (4) |
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169 | (1) |
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The Trap of Judgmental Adjectives |
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170 | (2) |
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Purpose and Qualities of Introductions |
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172 | (2) |
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Visuals: The Voice of Your Paper |
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174 | (24) |
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Seven Principles for Good Visuals |
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176 | (20) |
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Purpose and Qualities of Visuals |
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196 | (2) |
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Conclusion: The Smile of Your Paper |
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198 | (8) |
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Purpose and Qualities of Conclusions |
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200 | (6) |
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206 | |