Acknowledgments |
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ix | |
Preface |
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xi | |
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1 What Is a Screens Producer? What Is Media Operations? |
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1 | (4) |
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2 Media Operations: Practice & Principles |
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5 | (8) |
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A Screens Practice that Works in Any Production Environment |
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7 | (3) |
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Augmenting this Practice with Rapidly Changing Technology |
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10 | (3) |
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3 Screens Control History |
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13 | (9) |
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Screens Control & Media Servers |
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13 | (7) |
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Integration with Broadcast |
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20 | (2) |
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4 Follow the Pixels: Three Strategic Teams to Achieve Excellent Screens |
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22 | (13) |
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Creative -- Content Production |
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22 | (6) |
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28 | (2) |
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30 | (4) |
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34 | (1) |
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5 Content Creation for Scenic |
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35 | (15) |
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Designing Media for Space Not Screens |
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35 | (3) |
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Working with the Scenic Design Team |
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38 | (6) |
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Communicating with Content Designers |
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44 | (3) |
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Translating Space onto Rasters |
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47 | (3) |
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6 Operations and Programming for Screens Control |
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50 | (25) |
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What Is a DELIVERY RASTER? |
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50 | (14) |
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What Defines a Media Server Layer? |
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64 | (5) |
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Layer Strategy for Programming |
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69 | (1) |
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One DELIVERY RASTER or Multiple? |
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70 | (1) |
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Planning for Maximum Flexibility and Speed |
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71 | (1) |
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71 | (1) |
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72 | (3) |
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7 Engineering for Servers: Feeding the Screens |
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75 | (14) |
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Signal Flow & Engineering |
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75 | (1) |
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Building the SIGNAL RASTERS |
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76 | (5) |
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Finalizing a SIGNAL RASTER |
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81 | (3) |
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Server Engineering Guidelines |
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84 | (1) |
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85 | (1) |
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86 | (1) |
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87 | (2) |
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8 Understanding the Set: Documentation and Analysis |
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89 | (22) |
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Scenic Design Documentation |
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89 | (1) |
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Example 1 iHeart Radio Music Awards 2017 |
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89 | (8) |
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Example 2 Black Girls Rock! 2016 |
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97 | (7) |
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Example 3 MTV Video Music Awards 2018 |
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104 | (7) |
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9 Unwrapping the Set: Templates for Creatives |
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111 | (22) |
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Master Template/DESIGN RASTERS |
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111 | (1) |
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Example 1 iHeart Radio Music Awards 2017 |
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112 | (3) |
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115 | (2) |
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Example 2 Black Girls Rock! 2016 |
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117 | (2) |
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Responsible Pixel Usage -- Do I Need a Pixel for Every LED? |
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119 | (4) |
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123 | (1) |
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Special Example: MTV Movie & TV Awards 2018 |
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124 | (4) |
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Example 3 MTV Video Music Awards 2018 |
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128 | (1) |
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Alternate Content Delivery Workflows |
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129 | (4) |
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10 The Media Operations Team |
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133 | (15) |
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133 | (1) |
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Example 1 iHeart Radio Music Awards 2017 |
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133 | (2) |
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135 | (1) |
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136 | (1) |
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Example 2 Black Girls Rock! 2016 |
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137 | (4) |
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Prepare for "Oh by the Way" |
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141 | (3) |
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Example 3 MTV Video Music Awards 2018 |
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144 | (3) |
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147 | (1) |
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11 Signal Delivery & Engineering |
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148 | (27) |
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148 | (1) |
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Example 1 iHeart Radio Music Awards 2017 |
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149 | (3) |
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Working with Screens Engineering Team |
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152 | (1) |
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Working with Broadcast Trucks |
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153 | (2) |
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Example 2 Black Girls Rock! 2016 |
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155 | (4) |
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159 | (2) |
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Special Example: MTV Movie & TV Awards 2018 |
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161 | (2) |
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Example 3 MTV Video Music Awards 2018 |
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163 | (12) |
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12 Content Delivery Workflow |
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175 | (28) |
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175 | (2) |
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177 | (1) |
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178 | (1) |
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More Scenic Documentation |
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178 | (9) |
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187 | (1) |
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188 | (3) |
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191 | (1) |
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192 | (1) |
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193 | (2) |
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Supporting Content Production Tools |
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195 | (1) |
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195 | (2) |
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Content Production Project Template |
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197 | (3) |
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Communication and Clarity |
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200 | (3) |
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203 | (9) |
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203 | (1) |
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204 | (3) |
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207 | (3) |
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210 | (1) |
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210 | (1) |
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In Summary: Democratizing 3D |
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210 | (2) |
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14 Advanced Technologies and the Future of Media Operations |
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212 | (11) |
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212 | (1) |
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213 | (4) |
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217 | (1) |
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218 | (3) |
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Real-Time Generated Content |
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221 | (1) |
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222 | (1) |
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223 | (3) |
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223 | (1) |
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224 | (1) |
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224 | (1) |
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225 | (1) |
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225 | (1) |
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226 | (15) |
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226 | (2) |
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228 | (1) |
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228 | (1) |
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229 | (1) |
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230 | (2) |
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232 | (1) |
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233 | (2) |
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235 | (1) |
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Nick Fletcher & Kyle Bjordahl |
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236 | (1) |
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237 | (1) |
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238 | (3) |
Appendix 1 Glossary |
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241 | (2) |
Appendix 2 Workflow Outline |
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243 | (2) |
Appendix 3 The Dark Art of Selecting a Pixel Density |
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245 | |