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El. knyga: Smart Tourism Destination Governance: Technology and Design-Based Approach [Taylor & Francis e-book]

  • Formatas: 160 pages, 24 Tables, black and white; 30 Line drawings, black and white; 8 Halftones, black and white; 38 Illustrations, black and white
  • Serija: Routledge Focus on Tourism and Hospitality
  • Išleidimo metai: 18-Mar-2022
  • Leidėjas: Routledge
  • ISBN-13: 9781003269342
Kitos knygos pagal šią temą:
  • Taylor & Francis e-book
  • Kaina: 58,15 €*
  • * this price gives unlimited concurrent access for unlimited time
  • Standartinė kaina: 83,08 €
  • Sutaupote 30%
  • Formatas: 160 pages, 24 Tables, black and white; 30 Line drawings, black and white; 8 Halftones, black and white; 38 Illustrations, black and white
  • Serija: Routledge Focus on Tourism and Hospitality
  • Išleidimo metai: 18-Mar-2022
  • Leidėjas: Routledge
  • ISBN-13: 9781003269342
Kitos knygos pagal šią temą:
Drawing upon empirical research and critical literature review, Smart Tourism Destination Governance: Technology and Design-Based Approach provides a comprehensive overview and analysis of smart tourism destination governance and its related challenges.

Building on the authors extensive research background in tourism destinations and information technologies, the book provides a quantitative approach to the phenomenon, using cluster and network analysis. It uses design thinking to provide solutions on how to overcome the challenges faced within the context of tourism destination governance, with a detailed discussion of the contribution of the smart approach to overcoming such challenges. The book is presented in three parts as follows:

Part 1: The Need for a New Form of Tourism Destination Governance Part 2: The Contribution of Smart Approach to Overcoming the Challenges of Tourism Destination Governance Part 3: Designing Smart Tourism Destination Governance Towards Sustainability, Competitiveness and Resilience

This work will be of great interest to both tourism scholars and decision-makers within the field of tourism, aiming to provide a detailed overview of and broaden the readers horizons in regards to the possibilities of the smart approach to tourism destination governance.
List of figures
viii
List of tables
x
Acknowledgements xii
Abbreviations xiii
Introduction 1(4)
PART 1 The need for a new form of tourism destination governance
5(50)
1 Tourism destination governance and its challenges
7(22)
1.1 Approaches to tourism destination development
8(1)
1.2 Foundations of tourism destination governance
9(4)
1.3 Network governance of tourism destinations
13(5)
1.4 Challenges of tourism destination governance
18(11)
References
21(8)
2 Smart destination governance as a new model of destination development
29(26)
2.1 Smart tourism and its development
29(11)
2.2 Foundations of smart tourism design
40(4)
2.3 The contribution of smart tourism design to destination governance
44(11)
References
48(7)
PART 2 The contribution of smart approach to overcoming the challenges of tourism destination governance
55(62)
3 Changing tourist behaviour along the tourist journey
57(24)
3.1 Touchpoints and possibilities of data collection along the tourist journey
58(8)
3.2 Behaviour of different tourist segments along the tourist journey
66(7)
3.3 Technology savvy tourists and their behaviour
73(8)
References
78(3)
4 The impact of smart tourism ecosystem on the role of destination management organisation
81(21)
4.1 The role of destination management organisation in a network based on cooperation in marketing activities
82(8)
4.2 The role of destination management organisation in a network based on knowledge transfer
90(7)
4.3 Destination management organisation as a data hub in the smart ecosystem
97(5)
References
99(3)
5 Data analytics for a dynamic construct of a tourism destination
102(15)
5.1 Identifying strategic visitor flows using big data analytics
103(5)
5.2 Finding the intersection between visitor flows and destination stakeholders
108(4)
5.3 Using the smart approach to get insights into the dynamics of a destination
112(5)
References
114(3)
PART 3 Designing smart tourism destination governance towards sustainability, competitiveness and resilience
117(32)
6 Designing tourist experience based on smart data
119(13)
6.1 Co-creating experience during all trip experience phases
120(2)
6.2 Reacting to tourist behaviour in real time
122(6)
6.3 Using smart data for value co-creation
128(4)
References
130(2)
7 Strengthening collaborative design through smart solutions
132(17)
7.1 Augmented service blueprinting in a destination
133(5)
7.2 Knowledge sharing through intelligent information system
138(5)
7.3 Smart solutions enhancing sustainability, competitiveness and resilience
143(6)
References
147(2)
Conclusion 149(2)
Index 151
Tomį Gajdoķk is an associate professor at the Department of Tourism, Faculty of Economics, Matej Bel University in Banskį Bystrica, Slovakia. In his research, he focuses on smart tourism and tourism information technologies. He also deals with the issues of destination management, governance and leadership. To date, he has contributed to several monographs, textbooks and scientific journals.