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Sustainable and Collaborative Tourism in a Digital World [Kietas viršelis]

Edited by (University of Central Florida), Edited by (Universidade Europeia, Portugal), Edited by (Dokuz Eylul University, Turkey), Edited by (University of Namur, Belgium)
  • Formatas: Hardback, 256 pages, aukštis x plotis: 234x156 mm, 40 Figures, 1 Hardback
  • Serija: Advances in Tourism Marketing
  • Išleidimo metai: 01-Apr-2021
  • Leidėjas: Goodfellow Publishers Limited
  • ISBN-10: 191163576X
  • ISBN-13: 9781911635765
Kitos knygos pagal šią temą:
Sustainable and Collaborative Tourism in a Digital WorldDidesnis paveikslėlis
  • Formatas: Hardback, 256 pages, aukštis x plotis: 234x156 mm, 40 Figures, 1 Hardback
  • Serija: Advances in Tourism Marketing
  • Išleidimo metai: 01-Apr-2021
  • Leidėjas: Goodfellow Publishers Limited
  • ISBN-10: 191163576X
  • ISBN-13: 9781911635765
Kitos knygos pagal šią temą:
Pastovi nuoroda: https://www.kriso.lt/db/9781911635765.html
Raktažodžiai:
This book features a selection of the best papers presented during the 8th ATMC (Advances in Tourism Marketing Conference) of 2019.

With contributions from internationally regarded academic experts, this edited collection addresses two major challenges for the tourism industry. Firstly, the criticism that tourism marketing is exploitative and fuels hedonistic consumerism. This volume seeks to illustrate that marketing skills and techniques can also be used for the good purposes, by understanding market needs, designing more sustainable products and identifying more persuasive methods of communication to transform tourist unsustainable behaviours. The contributions in this volume present theories, methods and results for enhancing such techniques for more sustainable marketing.

Secondly, the challenge of new and growing collaborative business models, with champions as Airbnb or Uber, that are often presented as more sustainable than traditional ones, as they empower ordinary people and promote the shared use of resources. This volume explores how sharing practices in business raises new social challenges and the ethical questions that arise as a consequence.

Sustainable and Collaborative Tourism in a Digital World offers discussion and insights from some of the world experts in the area as to how tourism marketing can evolve and advance to rise-up to these new challenges and opportunities.

Part of the Advances in Tourism Marketing Series - a series of cutting-edge research-informed edited books that introduce the reader to a range of contemporary marketing phenomena in the domain of travel and tourism. Series editors: Alan Fyall, UCF, USA, Metin Kozak, Dokuz Eylul University, Turkey and Antónia Correia, Universidade do Algarve, Portugal.

Recenzijos

"... a one-stop-shop, as it is one of the very few books combining sustainability, collaboration, overtourism and digitalisation.

This book is of importance not only because it has combined together four topics (sustainability, overtourism, technology and collaboration) ... but also because it ends with suggesting an important topic for future research, namely, how to restore trust and well-being in the tourism industry after crisis." Seraphin, H. (2021), "Book review Sustainable and Collaborative Tourism in a Digital World", Journal of Tourism Futures, Vol. 7 No. 3, pp. 411-412. https://doi.org/10.1108/JTF-09-2021-228

"...a compelling insight into the role that collaboration and digital technologies could play in developing a more sustainable and equitable global tourism industry. The book skilfully responds to current challenges surrounding the impact of Covid-19 on the industry (and recovery strategies therein), without losing sight of the longstanding issues likely to endure post-Covid..." Martin Gannon (2021) Sustainable and collaborative tourism in a digital world, Anatolia, 32:3, 526-528, DOI: 10.1080/13032917.2021.1958448

Ch 1 Introduction: Collaboration and technology for more sustainable
and responsible tourism marketing (Antónia Correia, Alain Decrop)

Part 1: Technology and Value (Co-)creation
Ch 2 Absorptive capacity, co-creation and tourism: A mixed analysis method
(Michelle Moraes, Įurea Rodrigues, Antónia Correia and Metin Kozak)
Ch 3 Social interaction in co-creating the tourist experience: An exploratory
study of Chinese visitors to Japan (Xing Han, Carolus L.C. Praet and Liyong
Wang)
Ch 4 Emotional interactions in festivals: How do consumers build a collective
emotional experience? (Nico Didry and Jean-Luc Giannelloni)

Part 2: Platforms and the Collaborative Economy
Ch 5 Collaborative economy in the tourism industry: The new deal for
consumers in the European Union (Silvana Canales Gutiérrez)
Ch 6 An analysis of meal-sharing reviews to explore serendipity (Marina A.
Petruzzi, Įurea Rodrigues, Michelle Moraes and Antonia Correia)
Ch 7 Consumer perception of service quality: The case of Airbnb and
Couchsurfing (Marie Dewitte, Jérōme Mallargé and Alain Decrop)

Part 3 : Sustainable Tourism Development
Ch 8 Hosttourist interactions and residents attitudes towards sustainable
tourism development (Foad Irani, Ali Öztüren and Arash Akhshik)
Ch 9 Challenges to sustainability in prospective world heritage sites (Sina
Kuzuoglu and Stella Kladouvi)

Part 4: Technology, residents and over-tourism
Ch 10 How digital strategy increases overtourism the case of Barcelona
(Stephane Bourliataux Lajoinie, Josep Lluis del Olmo Arriaga and Frederic
Dosquet)
Ch 11 Residents perceptions of cruise tourism in an overcrowded city: The
case of Venice (Giacomo Del Chiappa, Francesca Checchinato and Marcello
Atzeni)
Ch 12 Place attachment and residents perceptions of tourism development in
small town destinations (Carla Silva, Clįudia Seabra, José Luķs Abrantes,
Manuel Reis and Andreia Pereira)
Ch 13 Conclusion: Preparing for the future of travel and tourism in
vulnerable times (Alain Decrop, Antónia Correia)

Index