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El. knyga: TikTok For Dummies

3.76/5 (21 ratings by Goodreads)
  • Formatas: EPUB+DRM
  • Išleidimo metai: 30-Apr-2021
  • Leidėjas: For Dummies
  • Kalba: eng
  • ISBN-13: 9781119803430
Kitos knygos pagal šią temą:
  • Formatas: EPUB+DRM
  • Išleidimo metai: 30-Apr-2021
  • Leidėjas: For Dummies
  • Kalba: eng
  • ISBN-13: 9781119803430
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It’s not too late to get on the TikTok train! 

You may know TikTok as the home of the latest dance crazes and cute puppy videos. But do you know how to go about harnessing the power of its massive audience for more than showing off your own dance moves  And are you too late to the TikTok game to make an impact  
In TikTok For Dummies, expert digital strategist and author Jesse Stay delivers an easy-to-read and robust discussion of how you can engage with TikTok’s millions of users in a fun and productive way. He’ll walk you through the steps of creating and securing an account, finding the best content to engage with, and creating your own videos that reflect you or your business in the best possible light. 
You’ll discover how to: 
  • Install the app and create a profile that attracts followers and views 
  • Learn about the latest security issues and keep yourself safe on the platform 
  • Find the best content that’s most relevant to you so you can engage with the community 
  • Create your own videos that resonate with the TikTok audience and have viral potential 
Perfect for anyone ready to dive into the world of TikTok, either for fun or for professional reasons, TikTok For Dummies is the easiest and most reliable way to go beyond the dances and learn the ins and outs of the popular app. 
Introduction 1(1)
About This Book 1(1)
Foolish Assumptions 2(1)
Icons Used in This Book 3(1)
Beyond the Book 3(2)
Where to Go from Here 5(2)
PART 1 GETTING STARTED WITH TIKTOK --- THE MOVIE STUDIO IN YOUR POCKET
7(102)
Chapter 1 Using Tiktok For The First Time
9(16)
Downloading TikTok for Your Mobile Device
10(1)
Creating Your Account
11(3)
Exploring Your Settings
14(5)
Updating your profile
15(2)
Updating your profile and privacy settings
17(2)
Creating Your First TikTok Video
19(6)
Chapter 2 Browsing Tiktok
25(16)
Browsing on the Home Screen
25(2)
Liking and Commenting
27(3)
Sharing Videos
30(3)
Listening to Your Audience: Direct Messages and Inbox Notifications
33(5)
Responding to comments and mentions
35(2)
You've got mail! Checking your DMs
37(1)
Discovering Users and Content
38(3)
Chapter 3 Diving Deeper: Creating Tiktok Videos
41(20)
Starting a Recording
42(5)
Picking Sounds for Your Video
47(3)
Choosing Effects for Your Video
50(3)
Selecting a Filter for Your Video
53(2)
Recording in TikTok versus Uploading
55(2)
Using Templates to Show Off Your Photos
57(4)
Chapter 4 Publishing Your Tiktok Video
61(24)
Adjusting Clip Size after Recording
62(3)
Adding Filters and Effects to Recorded Videos
65(3)
Adding filters after recording
65(1)
Adding effects after recording
65(3)
Adding Sound to Recorded Videos
68(5)
Using sounds from TikTok
68(2)
Adding voiceover and narration
70(2)
Adding voice effects
72(1)
Adding Text and Stickers to Recorded Videos
73(6)
Adding text
73(3)
Adding stickers and emojis
76(2)
Pinning stickers, emojis, and text
78(1)
Publishing Your Video
79(6)
Creating a description and tagging
79(2)
Editing the cover image
81(2)
Setting privacy and sharing
83(2)
Chapter 5 Acclimating To Tiktok Etiquette And Culture
85(14)
Becoming Familiar with TikTok Culture
86(2)
Speaking TikTok Jargon
88(2)
Knowing When to Like, Follow, or Share
90(2)
Winning Friends and Influencing People
92(3)
Catching the attention of major influencers
93(1)
Helping other TikTokers
93(2)
Understanding TikTok's Rules
95(4)
Chapter 6 Staying Safe On Tiktok
99(10)
Setting Up Your Account Privacy
99(5)
Keeping Your Children Safe
104(3)
Protecting kids under 13
104(1)
Family pairing for teens 13 to 17
104(3)
Dealing with Bullies and Trolls
107(2)
PART 2 BUILDING YOUR TIKTOK FOLLOWING
109(38)
Chapter 7 Looking At Your Profile Stats
111(8)
Understanding the Value of Followers
111(2)
Breaking Down Your Following, Followers, Likes, and Views
113(1)
Looking at Detailed Account Analytics
114(5)
Chapter 8 Creating Viral Content
119(18)
Understanding the TikTok Algorithm
119(5)
Identifying Trending Content
124(4)
Checking the discover page
124(3)
Finding content through search
127(1)
Grabbing Your Viewers' Attention
128(9)
Stay positive
129(1)
Keep your content clean
129(2)
Invoke emotion
131(1)
Use a ring light and microphone
131(1)
Clarify and organize your message
132(1)
Consider third-party tools
132(5)
Chapter 9 Reaching New Audiences With Advanced Features
137(10)
Duetting with Your Favorite Videos
138(3)
Stitching the End of a Video
141(1)
Livestreaming When You're TikTok Famous
142(5)
PART 3 USING TIKTOK AS A BUSINESS TOOL
147(18)
Chapter 10 Using Tiktok To Grow Your Business
149(10)
Understanding How Your Business Fits with TikTok
150(1)
Knowing Your Audience and Competition
151(4)
Integrating TikTok into Your Funnel
155(2)
Creating Content That Sells
157(2)
Chapter 11 Understanding Tiktok Analytics For Your Business
159(6)
Knowing Which Data Is Important
160(1)
Understanding TikTok Analytics
161(3)
Getting Data from Third-Party Tools
164(1)
PART 4 THE PART OF TENS
165(26)
Chapter 12 My Ten Favorite Tiktok Accounts
167(8)
Learning about ADHD with Catieosaurus
168(1)
Drawing with Dan Povenmire
168(1)
Following the Journey with Lexi McDonald
169(1)
Dancing with Bao Tran
169(1)
Interacting with Cheech & Chong
170(1)
Making Money with Trevin Peterson
171(1)
Sharing Pride with Josh Helfgott
171(1)
Getting Inspired with Shontez Davis
172(1)
Anchoring the News with Marcus DiPaola
172(1)
Learning about TikTok Trends with Jera Bean
173(2)
Chapter 13 Ten Tiktok Business Accounts Doing It Right
175(12)
Sharing the News with The Washington Post
176(1)
Knowing Your Audience with Taco Bell
177(1)
Partnering with Dunkin'
178(1)
Dancing with Break the Floor
179(1)
Placing Product with Pop Sockets
179(1)
Playing Sports with the Utah Jazz Bear
180(1)
Recruiting Influences with Bang Energy
181(1)
Entertaining with The Tonight Show Starring Jimmy Fallon
182(2)
Being Prepared with the American Red Cross
184(1)
Engaging Your Audience with Chipotle
185(2)
Chapter 14 Ten Ways To Grow Your Following
187(4)
Be Transparent and Vulnerable
187(1)
Stay Consistent
188(1)
Know Your Audience
188(1)
Include Your Community
188(1)
Build Up and Promote Others
188(1)
Engage Your Audience
189(1)
Be Entertaining
189(1)
Join Other Influences
189(1)
Follow Similar Accounts
190(1)
Go Live
190(1)
Index 191
Jesse Stay is a data scientist, a digital strategist, and an author best known for his books Facebook Application Development For Dummies, Minecraft For Dummies, and Minecraft Recipes For Dummies.