Atnaujinkite slapukų nuostatas

WordPress for Journalists: From Plugins to Commercialisation [Minkštas viršelis]

  • Formatas: Paperback / softback, 196 pages, aukštis x plotis: 246x174 mm, weight: 380 g, 119 Line drawings, black and white; 11 Halftones, black and white
  • Išleidimo metai: 18-Jun-2018
  • Leidėjas: Routledge
  • ISBN-10: 1138652024
  • ISBN-13: 9781138652026
Kitos knygos pagal šią temą:
  • Formatas: Paperback / softback, 196 pages, aukštis x plotis: 246x174 mm, weight: 380 g, 119 Line drawings, black and white; 11 Halftones, black and white
  • Išleidimo metai: 18-Jun-2018
  • Leidėjas: Routledge
  • ISBN-10: 1138652024
  • ISBN-13: 9781138652026
Kitos knygos pagal šią temą:
WordPress for Journalists presents an in-depth and accessible introduction to using the content management system WordPress to produce journalism today. LJ Filotrani, an experienced multimedia journalist and website editor and creator, gives readers guidance on using the wide-ranging functionality of WordPress to create news and other forms of journalistic content.

Readers will find everything they need to set up both a .com and a .org site, from naming the site and buying a domain to choosing a hosting package and keeping hackers at bay. Chapters also cover house style, how to create posts and pages, hyperlinking, embedding content, setting up widgets and sidebars and working with themes, plugins and SEO. There are sections on troubleshooting, HTML/CSS, RSS and curation, alongside advice on audience engagement and commercialisation.

Chapters feature:











step-by-step instructions on setting up and managing a professional website, with illustrative images throughout;





comprehensive lists of the most useful apps, themes, sites and plugins;





a guide to producing multimedia content online, including images, infographics, videos, podcasts and live streaming;





expert interviews with professional journalists working successfully online;





a glossary of terms.

By bringing together real-world advice, detailed walkthroughs and practical tips and tools for best practice, WordPress for Journalists will inspire young journalists and content producers who are looking to widen their skill set and build their presence online.

Recenzijos

Dan Kaufman, Australian Centre for Independent Journalism, University of Technology Sydney, Australia Its unique in that it talks about the different plugins that journalists can use. Its also comprehensive in looking at the broad scope of what journalists can do with Wordpress. Any journalist wanting to create their own self-hosted website would get a lot out of this

Miranda McLachlan, Department of Media and Communications, Goldsmiths, UK This is a very good idea. I am surprised that there has not been a book covering WordPress for journalists before. The proposed book would cover a key subject within most journalism programmes, at both undergraduate and Masters level. So it makes sense to dedicate a whole book to this area. The proposed books competitors, for the most part, only dedicate a chapter (at most) to this topic, as they tend to be more wide-ranging guides to digital, multimedia or online journalism. I believe many universities would adopt the text. It is great to see that it will cover the important areas of mobile, social, live reporting, video and analytics and that there will be some discussion of theoretical debates in this area. "A thoroughly practical, step-by-step guide to creating a really professional WordPress site. WordPress for Journalists uses a direct and clear approach and is written in an accessible, informal style."

Andy Bull, author of Multimedia Journalism and Brand Journalism

"Considering WordPresss wide digital reach, it is imperative that journalism and media students are able to engage effectively with the content-management system. This book is a concise and comprehensive exploration of the functionalities of WordPress, and the opportunities it offers with regards to creating and managing online content."

Sarah Cooper, Senior Lecturer, Leeds Beckett University, UK

List of walkthroughs
vii
How to use this book viii
1 Why WordPress?
1(4)
The birth of the CMS
1(2)
How WordPress works and who uses it
3(2)
2 Journalism online
5(4)
The current climate and future trends
5(1)
Impact on journalism
6(1)
Looking forward
7(2)
3 The basics
9(36)
Site set-up: free (.com)
10(1)
Site set-up: self-hosted (.org)
11(2)
The basic WordPress install (.org)
13(11)
Multisites
24(6)
Themes (.com and .org)
30(15)
4 The WordPress dashboard
45(17)
Settings
46(3)
Posts and pages, categories and tags
49(5)
Appearance
54(4)
The media library
58(3)
Users (.org)
61(1)
5 Plugins
62(38)
Plugins
62(1)
Standard plugins
63(4)
Essential plugins
67(6)
Performance plugins
73(3)
SEO plugins
76(4)
Security plugins
80(2)
Thinking mobile
82(3)
Connecting your social media
85(15)
6 Troubleshooting
100(6)
Common errors
100(6)
7 Creating content
106(52)
Page layout
106(7)
HTML and CSS
113(5)
RSS
118(2)
Syndicated content and curated content
120(5)
Curation
125(3)
Images
128(7)
Video
135(5)
Live streaming
140(5)
Audio
145(3)
Live blogging
148(2)
Infographics
150(8)
8 Understanding users
158(13)
Managing users
158(2)
Google Analytics
160(6)
Forums and Q&As
166(5)
9 Commercialisation
171(8)
Ecommerce
172(2)
Subscriptions
174(1)
Advertising
175(2)
Affiliate marketing
177(2)
Glossary of terms 179(6)
Useful resources 185(3)
Index 188
LJ Filotrani is Senior Lecturer at London South Bank University, UK. She is Course Director for the BA (Hons) Journalism course, specialising on building sites in WordPress and producing video, audio and text for digital journalism platforms. She is a former site editor for the Guardian and was responsible for creating and launching the multimedia microsite Careers Guardian.