Serija: Routledge Media and Cultural Studies Handbooks
(Išleidimo metai: 27-Dec-2024, PDF+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781040274712)
This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising- in practice, communication, and commercial process.Providing a wide-ranging and multi-disciplina...Daugiau...
Serija: Routledge Media and Cultural Studies Handbooks
(Išleidimo metai: 27-Dec-2024, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781040274903)
This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising- in practice, communication, and commercial process.Providing a wide-ranging and multi-disciplina...Daugiau...
Serija: The Psychoanalysis and Popular Culture Series
(Išleidimo metai: 11-May-2018, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9780429921094)
As Doctor Who approaches its fiftieth anniversary recent series have taken the show to new heights in terms of popular appeal and critical acclaim.The Doctor and his TARDIS-driven adventures, along with companions and iconic monsters, are now recogni...Daugiau...
Serija: The Psychoanalysis and Popular Culture Series
(Išleidimo metai: 11-May-2018, PDF+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9780429906862)
As Doctor Who approaches its fiftieth anniversary recent series have taken the show to new heights in terms of popular appeal and critical acclaim.The Doctor and his TARDIS-driven adventures, along with companions and iconic monsters, are now recogni...Daugiau...
Sean Brierley, Jonathan Hardy, Iain Macrury, Helen Powell
Serija: Media Practice
(Išleidimo metai: 28-Feb-2018, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781317192275)
The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the...Daugiau...
Sean Brierley, Jonathan Hardy, Iain Macrury, Helen Powell
Serija: Media Practice
(Išleidimo metai: 28-Feb-2018, PDF+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781317192282)
The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the...Daugiau...
(Išleidimo metai: 02-Mar-2017, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781351913966)
Drawing upon historical, cultural, economic and socio-demographic perspectives, this book examines the role of a sporting mega-event in promoting urban regeneration and social renewal. Comparing cities that have or will be hosting the event, it explo...Daugiau...
(Išleidimo metai: 02-Mar-2017, PDF+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781351913973)
Drawing upon historical, cultural, economic and socio-demographic perspectives, this book examines the role of a sporting mega-event in promoting urban regeneration and social renewal. Comparing cities that have or will be hosting the event, it explo...Daugiau...
(Išleidimo metai: 06-May-2016, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781317103622)
The City has long been the main generator of Londons wealth and, needless to say, the impact of the Economic Crisis in the recent years on the City has greatly affected the wider urban and surrounding region, not to say country as a whole. This book...Daugiau...
(Išleidimo metai: 06-May-2016, PDF+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781317103639)
The City has long been the main generator of Londons wealth and, needless to say, the impact of the Economic Crisis in the recent years on the City has greatly affected the wider urban and surrounding region, not to say country as a whole. This book...Daugiau...
(Išleidimo metai: 19-Dec-2013, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781134434930)
The authors suggest that advertisments, while important in our daily emotional self-management, are far more closely linked to the pragmatics of everyday life than their symbolic richness might suggest. Recent trends in advertisment content point to...Daugiau...
(Išleidimo metai: 19-Dec-2013, PDF+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781134434862)
The authors suggest that advertisments, while important in our daily emotional self-management, are far more closely linked to the pragmatics of everyday life than their symbolic richness might suggest. Recent trends in advertisment content point to...Daugiau...
Mica Nava, Andrew Blake, Iain MacRury, Barry Richards
(Išleidimo metai: 05-Nov-2013, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781136181795)
Buy This Book is an important contribution to the history and understanding of consumption and advertising. This book brings together an outstanding collection of writing on the study of advertising, consumer practices and the future directions of re...Daugiau...
Mica Nava, Andrew Blake, Iain MacRury, Barry Richards
(Išleidimo metai: 05-Nov-2013, PDF+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781136181726)
Buy This Book is an important contribution to the history and understanding of consumption and advertising. This book brings together an outstanding collection of writing on the study of advertising, consumer practices and the future directions of re...Daugiau...
Serija: Routledge Introductions to Media and Communications
(Išleidimo metai: 19-Dec-2008, PDF+DRM, Leidėjas: Taylor and Francis, ISBN-13: 9780203493199)
Advertising, once seen as the official art of capitalist society is an increasingly commonplace component of a characteristically promotional culture. Iain MacRurys Advertising offers the means to explore and evaluate this transition with an intro...Daugiau...
Serija: Routledge Introductions to Media and Communications
(Išleidimo metai: 19-Dec-2008, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781134530496)
Advertising, once seen as the official art of capitalist society is an increasingly commonplace component of a characteristically promotional culture. Iain MacRurys Advertising offers the means to explore and evaluate this transition with an intro...Daugiau...
