This book constitutes selected papers presented at the 16th International Conference on Service Science, ICSS 2023, held in Harbin, China, in May 2023. The 36 full papers and 2 short papers presented were thoroughly reviewed and selected fr...Daugiau...
This book constitutes selected papers presented at the 16th International Conference on Service Science, ICSS 2023, held in Harbin, China, in May 2023. The 36 full papers and 2 short papers presented were thoroughly reviewed and selected fr...Daugiau...
(Išleidimo metai: 02-Apr-2020, PDF+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781351245227)
The Routledge Handbook of Service Research Insights and Ideas offers authoritative coverage of current scholarship in the expanding discipline of service research.Original chapters from the worlds leading specialists in the discipline explore founda...Daugiau...
(Išleidimo metai: 02-Apr-2020, EPUB+DRM, Leidėjas: Taylor & Francis Ltd, ISBN-13: 9781351245210)
The Routledge Handbook of Service Research Insights and Ideas offers authoritative coverage of current scholarship in the expanding discipline of service research.Original chapters from the worlds leading specialists in the discipline explore founda...Daugiau...
This book offers the first comprehensive exploration of frequent flyer programs. By combining academic research with extensive insights and examples from the actual business world, it explores the key drivers and strategies of airline loyalty marketi...Daugiau...
This book offers the first comprehensive exploration of frequent flyer programs. By combining academic research with extensive insights and examples from the actual business world, it explores the key drivers and strategies of airline loyalty marketi...Daugiau...
Research Methods in Service Innovation provides an essential methodological toolbox for researchers, students and practitioners interested in better understanding innovation and improving innovation processes in service organisations. Each chapter pr...Daugiau...
This casebook provides students and academics in business management and marketing with a collection of case studies on services marketing and service operations in emerging economies. It explores current issues and practices in Asia, across differen...Daugiau...
This casebook provides students and academics in business management and marketing with a collection of case studies on services marketing and service operations in emerging economies. It explores current issues and practices in Asia, across differen...Daugiau...
This textbook addresses the conceptual and practical aspects of the various phases of the lifecycle of service systems, ranging from service ideation, design, implementation, analysis, improvement and trading associated with service systems engineeri...Daugiau...
(Išleidimo metai: 08-Apr-2015, PDF+DRM, Leidėjas: Springer London Ltd, ISBN-13: 9781447165903)
Bringing together some of the worlds leading thinkers, academics and professionals to provide practitioners, students and academicians with comprehensive insights into implementing effective service innovation. This book presents service innovation...Daugiau...
(Išleidimo metai: 06-Jan-2013, PDF+DRM, Leidėjas: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, ISBN-13: 9783642344978)
A service economy era is coming! As the basic discipline of service dominant era, service science mainly studies common rules of service activities, aiming to provide theoretical bases for creating service value in the new era. The book, which integr...Daugiau...
(Išleidimo metai: 15-Jul-2011, PDF+DRM, Leidėjas: John Wiley & Sons Inc, ISBN-13: 9780470877869)
A comprehensive treatment on the use of quantitative modeling for decision making and best practices in the service industries Making up a significant part of the world economy, the service sector is a rapidly evolving field that is relied on to dic...Daugiau...
Serija: Service Science: Research and Innovations in the Service Economy
(Išleidimo metai: 20-Apr-2011, PDF+DRM, Leidėjas: Springer-Verlag New York Inc., ISBN-13: 9781441982704)
The Science of Service Systems intends to stimulate discussion and understanding by presenting theory-based research with actionable results. Most of the articles focus on formalizing the theoretical foundations for a science of service systems, exam...Daugiau...
(Išleidimo metai: 13-Oct-2006, PDF+DRM, Leidėjas: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, ISBN-13: 9783790817034)
With this work, Martin Bader examines how companies can take an int- lectual property lead during the early stages of inter-firm research and - velopment (R&D) collaborations. Previously, little research has inves- gated the management of patents in...Daugiau...
