The book aims to depict the whole picture of Chinas Anti-Monopoly Law (AML) in the digital sector and reveals the three key factors that shape AML enforcement. The author introduces the legal revolution and a major enforcement campaign in the digit...Daugiau...
A good marketing information system is an essential ingredient of all successful marketing. This book provides a comprehensive introduction to this key subject. This book not only covers market research techniques but also shows how research techn...Daugiau...
(Išleidimo metai: 08-Feb-2011, Hardback, Leidėjas: John Wiley & Sons Ltd, ISBN-13: 9780470423479)
Ši knyga nebeleidžiama, tačiau mes Jums pranešime naudoto egzemplioriaus kainą
No company can succeed without customers. If you dont have customers, you dont have a business. You have a hobby.---From Managing Customer Relationships, Second EditionNow fully revised and updated with new examples, case studies, and ref...Daugiau...
Ši knyga nebeleidžiama, tačiau mes Jums pranešime naudoto egzemplioriaus kainą
This is a guide and reference for marketing and public relations professionals. Fifty leading professionals describe and examine their experience of success and some failures....Daugiau...
Ši knyga nebeleidžiama, tačiau mes Jums pranešime naudoto egzemplioriaus kainą
Modern computer-based data acquisition and dissemination systems are radically changing the practice of marketing management. Written from a marketing perspective, this book systematically introduces how the use of electronic data resources can enhan...Daugiau...
(Išleidimo metai: 01-Mar-1995, Paperback / softback, Leidėjas: John Wiley & Sons Inc, ISBN-13: 9780442020583)
Ši knyga nebeleidžiama, tačiau mes Jums pranešime naudoto egzemplioriaus kainą
This manual provides advice on creating a successful on-line marketing programme. It shows how to enhance your marketing and build customer loyalty with services only available on-line, such as support centres and electronic mail....Daugiau...
This guide covers 195 of the most important information sources that are particularly relevant or useful to those involved in international marketing....Daugiau...