This book offers an in-depth exploration of diplomatic interpreting as a complex form of multimodal interaction, drawing on examples from China-U.S. diplomatic interpreting activities to demonstrate the nuances of meaning transfer across modes and c...Daugiau...
This book examines how sociopolitical and intercultural ideologies surrounding globalization and neoliberalism are constructed and negotiated in travel documentaries, focusing on the BBCs role in reproducing neo-imperialistic and neoliberal values....Daugiau...
This collection critically examines the notion of mediation as it manifests itself at the intersection of multimodal literature, education, and translation studies, bringing together perspectives from established and early career scholars....Daugiau...
This collection responds to the need for theoretically informed and methodologically grounded empirical research on the global transformations in multimodal human communication and social practices....Daugiau...
This book adopts a multi-method multimodal approach to the study of online political communication. This book will be of interest to students and scholars in digital communication, political communication and multimodality....Daugiau...
This collection brings together social semiotic, ethnographic, and conversation analytic approaches to multimodality in global studies of shopping, drawing on the rich diversity of the latest multimodal methods to critically reflect on shopping as a...Daugiau...
This book proposes a relational turn in higher education by conceptualizing knowledge and pedagogy as relational and multimodal, analysed through three dimensions of relationality: social, technological and environmental....Daugiau...
This innovative volume provides a new analytic framework for understanding how meaning-making resources are deployed in images designed for knowledge building in school science....Daugiau...
This book offers a comprehensive overview of TED talks as a digital-multimodal video genre, exploring the ways in which myriad rhetorical, structural, digital, and multimodal resources are used to communicate scientific knowledge to lay audiences....Daugiau...
This edited volume brings together two largely separate fields organization studies and multimodal social semiotics to develop an integrated research agenda for the novel interdisciplinary field of organizational semiotics....Daugiau...
Feng helps readers to understand communication and society in contemporary China through systematic analysis of multimodal discourse at the national, institutional and individual levels....Daugiau...
This book explores the interplay between various semiotic modes in multimodal texts and the ways in which they are employed to express cultural translation, seeking to expand prevailing views of translation and adaptation in light of ever-changing s...Daugiau...
This collection explores the links between multimodality and multilingualism, charting the interplay between languages, channels, and forms of communication in multilingual written texts from historical manuscripts through to the new media of today...Daugiau...
This volume brings together perspectives from multimodal stylistics and adaptation studies for a unified theoretical analysis of adaptations of the work of Alice Munro, demonstrating the affordances of the approach in furthering interdisciplinary re...Daugiau...
This book addresses the need to design learning for multimodal literacy in a world that is increasingly saturated with print and digital media....Daugiau...
The innovative Genres and Intersemiotic Relations in Digital Science Communication employs genre as a fruitful lens for exploring the complexity of science communication online and the new genre assemblages formed at the interface of multiple genres...Daugiau...
This book offers a new framework for analysing textbook discourse, bridging the gap between contemporary ethnographic approaches and multimodality for a contextually sensitive approach which considers the multiplicity of multimodal resources involve...Daugiau...
This edited volume provides research-based knowledge on the use, production and assessment of multimodal texts in the teaching and learning of English as an Additional Language (EAL). This collection will be of interest to scholars in multimodality,...Daugiau...
This collection critically considers the question of how learning and teaching should be conceived, understood, and approached in light of the changing nature of learning scenarios and new pedagogies in this current age of multimodal digital texts,...Daugiau...
This collection explores the mediation of a wide range of processes, texts, and practices in contemporary digital environments through the lens of a multimodal theory of communication....Daugiau...