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El. knyga: Introduction to Arts Management

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Series edited by (California State University, Fullerton, USA), (California State University, Fullerton, USA)
  • Formatas: 296 pages
  • Serija: Introductions to Theatre
  • Išleidimo metai: 21-Sep-2017
  • Leidėjas: Methuen Drama
  • Kalba: eng
  • ISBN-13: 9781474239806
Kitos knygos pagal šią temą:
Introduction to Arts ManagementDidesnis paveikslėlis
  • Formatas: 296 pages
  • Serija: Introductions to Theatre
  • Išleidimo metai: 21-Sep-2017
  • Leidėjas: Methuen Drama
  • Kalba: eng
  • ISBN-13: 9781474239806
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Introduction to Arts Management offers a unique, dynamic and savvy guide to managing a performing or visual arts organization, be that an arts center, theatre, museum, art gallery, symphony orchestra, or other arts company. For those training to enter the industry, workers in arts administration, or those seeking to set up their own company, the wealth of expert guidance and direct, accessible style of this authoritative manual will prove indispensable.
Gathering best practices in strategic planning, marketing, fundraising and finance for the arts, the author shares practical, proven processes and valuable tools from his work with over 100 arts companies and professional experience producing over 100 music, dance, theatre and visual arts events. Unique features include:
· boilerplate guides for marketing and fundraising
· a sample Board of Trustee contract
· specific budget checklists
· day-to-day working tools that can be immediately instituted in any arts organization
· resources at the end of each chapter designed to help readers consider and implement
the strategies in their own practice.
Interviews with arts leaders offer insights into the beginnings and growth of significant arts institutions, while examples based on real situations and successful arts organizations from both North America and Britain illustrate and underpin the strategic and practical advice.
Expanded from the author's highly successful How to Run a Theatre, this edition offers both trainees and seasoned professionals the hands-on strategic leadership tools needed to create, build and nurture a successful career in the challenging world of arts administration and management.

Recenzijos

Introduction to Arts Management begins in the right place - with the arts manager and an emphasis on the need to take control of her life The focus on collaboration is apparent in the organization of his book. Many of the guidelines, tips, and how-tos are presented in list form under descriptive sub-headings. It is the kind of book conducive to sharing with others to discuss its insights and helpful hints Its a book to keep on your desk for quick reference during a planning session or to quote from at a board meeting before it has a chance to fall apart The book is recommended for emerging arts leaders (graduate and undergraduate), and for individuals already working in the field but who lack formal training. * ArtsManagement.net *

Daugiau informacijos

Offering a practical yet sophisticated overview of visual and performing arts management, this book provides the needed tools and examples of best practice for those entering and/or surviving a challenging career in arts administration and management.
Acknowledgments xiii
Preface xiv
1 An Overview of Arts Management and Life Management 1(24)
Introduction
1(4)
Clarifying your vision (and your mission)
3(1)
Managing your time and your career
4(1)
Understanding human behavior is the key to successful arts administration
5(3)
Communication
6(1)
Understanding and empathy
7(1)
Strategic time and life management for savvy arts executives
8(3)
Tools for time management
9(2)
Ten timely tips for savvy arts administrators
11(4)
Twenty terrible distractions that erode productivity
15(2)
Thirty wonderful ways to seize control of your own life
17(5)
Taking it further
22(3)
2 A Personnel Overview: Producers, Artistic Directors, and Managing Directors-Executive Staff Strategic Planning 25(58)
The artistic vision and producing in America's non-profit theatres
25(22)
Lessons learned through America's non-profit theatre movement
25(2)
Beyond Broadway
27(1)
Non-profits nationwide
28(1)
Dramatic developments
29(1)
Artistic visioning, the artistic director, and the artistic team
30(1)
The managing director
31(1)
The artistic director/managing director partnership
32(1)
Some mission and values statements from prestigious international companies and select American non-profit institutions
33(14)
Twelve timely tips for taking charge and endearing your arts organization to your community
47(3)
Fifteen fabulous ways to infuriate your community
50(1)
Season selection: savvy strategies, sick tales, and sad stories
51(3)
Advice to arts leaders everywhere: twenty-one wonderful ways to improve your life
54(2)
In our own words: seventeen notes artists would like to offer producers
56(2)
Creating ownership: strategic tricks of the trade
58(3)
Introduction
58(1)
Artists/Company/Staff
58(1)
Audience/Education
59(1)
Patrons/Board Members/Volunteers
60(1)
Community-at-large
60(1)
Looking for leaders in the twenty-first century
61(2)
Managers, oh managers. Wherefore art thou, managers?
61(2)
Notes from both sides of the field: is there a crisis in management leadership?
63(3)
University training or practical experience?
66(14)
Graduate degrees provide few guarantees and academia isn't the only option
68(2)
Opportunities in the field and beyond
70(2)
Fifteen distinctive graduate programs in theatre management-related areas
72(5)
Notable non-degree pathways and arts leadership financial opportunities
77(3)
Taking it further
80(3)
3 Board of Trustee Management and the Arts 83(30)
The role of the non-profit arts board of trustees
83(1)
Board of trustee and executive staff relations
84(3)
Introduction
84(1)
General tips on board of trustee and executive staff relations
84(3)
Board meeting planning
87(2)
Organization of the agenda
88(1)
Distribution of board meeting minutes
88(1)
Season planning, budget preparation, and board communications
89(6)
Introduction
89(1)
Season selection and budget planning
90(1)
Fundraising planning and board communications
91(4)
Soothing souls, funding dreams, and saving arts institutions: theatre leaders speak out on building non-profit boards
95(6)
Who should be on an arts board?
96(2)
What is the right size for an arts board of trustees?
98(1)
How do you keep a board of trustees focused on the arts institution's needs?
99(2)
In conclusion
101(1)
Is it lonely at the top? Give yourself a grade for board-staff communication
101(1)
Board of trustees: institutional audit questionnaire
102(7)
Volunteers: a perspective
109(2)
Guidelines for the recruitment and nurturing of all volunteers
110(1)
Taking it further
111(2)
4 Strategic Planning for the Arts 113(8)
Strategic planning for successful arts operations
113(1)
Why does your institution need a strategic plan?
113(1)
How do you begin?
114(4)
The AB Cs of strategic planning
114(4)
SWOT analysis
118(1)
Taking it further
119(2)
5 Personnel Management and Human Resources 121(32)
Company management
121(9)
Introduction
121(1)
Important advice
122(1)
Key personnel for most arts institutions
122(1)
The company handbook
122(1)
Areas for company handbook consideration
123(3)
Managing people: a day-to-day checklist
126(4)
Building character and careers: arts personnel development
130(2)
Human resources: the good, the bad, and the ugly
132(5)
Hiring
132(1)
Sample interview questions
133(1)
Orientation and training
134(1)
Promotion and retention
135(1)
Termination
136(1)
Negotiating tips for arts managers
137(7)
Introduction
137(1)
Motivational points to consider
138(2)
The bottom line and golden rules
140(1)
Golden rules for negotiation preparations
140(1)
The negotiation tip sheet
140(4)
Ethics and the arts: making a commitment to human dignity
144(7)
Introduction
144(1)
Too busy for ethics?
145(1)
Taking a stance: codes of ethics, human dignity, and sexual harassment in arts and education associations
146(1)
Individual theatre policies
147(3)
Summary
150(1)
Taking it further
151(2)
6 Fundraising for the Arts: Basic Strategies for the Twenty-first Century 153(20)
Introduction to fundraising
153(3)
How to recruit a board of trustees that understands fundraising responsibilities
156(2)
Key concepts related to fundraising leadership
158(5)
Basic fundraiser vehicles
163(1)
Fundraising theories
164(1)
Fundraising myths
164(1)
Common fundraising mistakes
165(1)
A sample executive outline of a strategic fundraising plan
166(4)
Taking it further
170(3)
7 Marketing the Arts in the Twenty-first Century 173(24)
Introduction to marketing
173(1)
Basic arts marketing terms
174(2)
Press and media
176(1)
Helpful media hints
176(1)
Job descriptions
177(2)
Social networking and the arts
179(3)
Image building and strategic planning notes
182(1)
Nuts-and-bolts staff communications and relations tips
183(2)
Income and image strategy basics
185(1)
Marketing on a limited budget
185(1)
Two audience development tools for strategic planning and goal setting
186(5)
An outline for strategic planning and nuts-and-bolts marketing
187(1)
Sample marketing plan
188(3)
Timely arts etiquette tidbits
191(2)
Taking it further
193(4)
8 Budgeting and Financial Management 197(24)
Budget basics: A to Z
197(3)
Summary of standard arts financial terminology and processes
200(2)
Introduction
200(1)
Terminology: A to Z
200(2)
Sample business office procedures
202(3)
Purchase orders
202(1)
Cash receipts
202(1)
Cash disbursements
203(1)
Bookkeeping
203(1)
Annual audit
203(1)
Business office flow chart
203(2)
A financial worksheet for arts budget planning
205(9)
A budget exercise
214(3)
A sample comparative budget analysis of expenses in executive summary
217(1)
Taking it further
218(3)
9 Surviving in a Competitive Field 221(28)
Trippingly on the tongue: a guide to speaking the speech (or public speaking)
221(2)
Introduction
221(1)
Speaking-the-speech tips
222(1)
Tips for stress reduction: staying fit for life
223(3)
Introduction
223(1)
Stress reduction tip sheet
224(2)
Five tips for starting a new job
226(1)
Ten tips for losing your current job
227(1)
Fourteen artistic networking survival skills for arts professionals, young and old
228(2)
An abbreviated directory of arts-related labor unions, guilds, contracts, and associations
230(6)
America's non-profit professional theatres: an overview of four nationwide organizations
236(6)
Theatre Communications Group (TCG)
236(1)
League of Resident Theatres (LORT)
237(2)
The Shakespeare Festival Phenomenon and Shakespeare Theatre Association (STA)
239(2)
Shakespeare Theatre Association (STA)
241(1)
A final note
242(1)
Taking it further
242(7)
Appendix 1: Arts Management Syllabus 249(12)
Appendix 2: Recommended Reading 261(6)
Bibliography 267(2)
About the Author 269(2)
Index 271
Dr. Jim Volz is a Professor of Theatre at California State University, Fullerton, USA, and an international arts consultant and producer. He served as a longtime critic for New York's Back Stage and is the founding editor of the Shakespeare Theatre Associations international publication, quarto. He has produced over 100 professional productions, consulted for over 100 arts institutions and published more than 100 articles on arts management, arts criticism, Shakespeare, and theatre. He was inducted into the College of Fellows of the American Theatre in 2014. He is the author of How to Run a Theatre and Working in American Theatre (Bloomsbury Methuen Drama).
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