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El. knyga: New Trends in Management Studies

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  • Formatas: PDF+DRM
  • Išleidimo metai: 16-Dec-2019
  • Leidėjas: Peter Lang AG
  • Kalba: eng
  • ISBN-13: 9783631805930
  • Formatas: PDF+DRM
  • Išleidimo metai: 16-Dec-2019
  • Leidėjas: Peter Lang AG
  • Kalba: eng
  • ISBN-13: 9783631805930

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The information age is currently characterized by an acceleration in the production and consumption of information, which has a massive impact on social life. Thus, even in the social sciences, conventional approaches must be abandoned, and new ones developed. From an economic perspective, the contributors to this anthology deal with new trends in various areas of management philosophy. Particularly, the articles focus on human resources, marketing, finances and economics.



From an economic perspective, the contributors to this anthology deal with new trends in various areas of management philosophy. Particularly, the articles focus on human resources, marketing, finances and economics.

List of Contributors
9(2)
1 A Way to Maintain Legitimacy: Greenwashing
11(12)
Emrah Koparan
2 The Location of Social Capital in Corporate Sustainability Equation
23(16)
Selcen San Aytekin
3 Corporate Ethics and Management of Diversity in the Framework of Corporate Management
39(16)
Kemal Erogluer
4 The Effects of Work Values on Organizational Cynicism Depending on Generations
55(16)
Eray Giiner
Qagla Pinar Bozoklu
5 Work Engagement: A Meta-Analysis Study
71(16)
Ilksun Didem Ulbegi
6 Effective Leadership Types and Balanced Leadership
87(12)
Oguz Diker
7 Impacts of Leadership Styles on Organizational Performance
99(16)
Nilufer Yoruk Karakilic
8 Employees' Participation in Occupational Health and Safety Practices from Manager Perspective: Example of Metal Industry in Denizli (Turkey)
115(16)
Bulent Arpat
9 Repeat Online Grocery Buying Intention and Its Determinants: A Comprehensive Model Test
131(18)
Tutku Eker Iscioglu
10 Experiential Marketing and Online Consumer Engagement That Carry Your Brand to the Future: Legoland Case
149(16)
Ipek Krom
11 Entertainment 4.0: New Formats of Narrative Advertising in Advertising Management
165(14)
Yasemin Bozkurt
12 Survival Analysis of a Bank Marketing Campaign
179(14)
Ufuk Celik
13 The Effects of Global Competitiveness and Risk on International Tourism Inflows: The Case of Western European Countries
193(12)
Seyed Alireza Athari
Dilber Caglar Onbasioglu
14 SMEs and Their Current Financial Problems: Turkey as Example
205(14)
Seda Sonmez Ozekicioglu
15 Management Controls, Accountability and Internal Audit in Public Management
219(14)
Sukru Mert Karci
16 Which Factors Affect Financial Profitability of Traditional Airlines?
233(16)
Kasim Kiraa
17 Green Airport Management Practices and Sustainability Relationship in Turkey
249(14)
Sabiha Annag Gov
18 Operator Performance in Aviation Safety: Human Factors and Neuroscience
263(14)
Ugur Turhan
19 Industry 4.0 in Manufacturing
277(20)
Gulsun Naktboglu
Ipek Ozenir
20 New Paradigm of Inspection: Risk Analysis Focused Audit (An Example Practice of Hidden Income Distribution through Transfer Pricing)
297(24)
Mustafa Goktug Kaya
List of Figures 321(2)
List of Tables 323
Özer Ylmaz works at International Trade and Logistics Department of the Bandirma Onyedi Eylul University, Turkey. During his studies, he focused on marketing management, consumer behaviour, service marketing and marketing research. He teaches undergraduate and graduate students in these areas.