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El. knyga: Workplace Writing: Beyond the Text

(City University of Hong Kong)
  • Formatas: 176 pages
  • Išleidimo metai: 18-Sep-2017
  • Leidėjas: Routledge
  • Kalba: eng
  • ISBN-13: 9781351599047
Kitos knygos pagal šią temą:
  • Formatas: 176 pages
  • Išleidimo metai: 18-Sep-2017
  • Leidėjas: Routledge
  • Kalba: eng
  • ISBN-13: 9781351599047
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Workplace Writing: Beyond the Text draws together a wealth of research into different aspects of writing in workplace settings, creating a comprehensive picture of workplace writing and covering factors and activities that go far beyond the text. In a full analysis of the challenges facing the student writer transitioning from the academy to the workplace, this book:covers topics ranging from intertextuality and collaborative writing practices to considerations of power and politeness, and the impact of organisational culture and processes of socialisationbrings together the multiple, often interlinked factors that surround and impact on the process of workplace writing and the texts produced in professional settings takes a close look at the pedagogical implications of the various issues relating to workplace writingserves as a resource for teachers who want to go beyond potentially simplistic accounts of writing in the workplace and to provide students with a richer picture of what happens thereWorkplace Writing will be essential reading for any students, pre- and in-service teachers and researchers with an interest in professional and business discourse and language teaching for specific purposes.
Preface viii
Acknowledgements x
1 The workplace and the academy
1(10)
Introduction
1(2)
The workplace and the academy: a comparison
3(1)
Communities and cultures
3(2)
Resources for writing
5(1)
Learning and socialisation
6(1)
Scope of the book
7(1)
Structure of the book
8(3)
2 Workplace communities and workplace writing
11(15)
Introduction
11(1)
Social constructionism
12(1)
Discourse communities
13(3)
Genres and communities
16(2)
Genre: a definition
18(1)
Studies of discourse communities
19(2)
A discourse community: the PR industry and its practices
21(2)
Conclusion
23(3)
3 Genres and genre analysis
26(14)
Introduction
26(1)
Approaches to genre and genre analysis
27(4)
Widening the scope of genre analysis
31(1)
Genre knowledge
31(1)
Genres and purpose
32(2)
Genre colonies
34(1)
Discourse communities and interdiscursivity
35(3)
Genre and pedagogy
38(2)
4 Intertextuality
40(15)
Introduction
40(1)
Genres and intertextuality
41(1)
Intertextuality in workplace settings
42(2)
The purpose and function of intertextuality
44(1)
Email and intertextuality
45(2)
Intertextuality and pedagogy
47(2)
Tackling intertextuality in a classroom setting
49(5)
Conclusion
54(1)
5 Collaboration
55(15)
Introduction
55(1)
What is collaborative writing?
56(4)
Collaborative writing in workplace settings
60(1)
Teaching collaborative writing
61(3)
Task design and collaborative interaction
64(3)
Conclusion
67(3)
6 Power, politeness and language
70(18)
Introduction
70(1)
Power and language: the challenges for writers
71(1)
Politeness theory
72(1)
Politeness and context
73(1)
Politeness and writing research
74(2)
Politeness and pedagogy
76(1)
Tone and register
76(1)
Internal and external communication
77(1)
Politeness and requests: writing emails
78(1)
Writing email requests in academic settings
79(4)
Email requests: challenges for research and pedagogy
83(2)
Conclusion
85(3)
7 Channels of communication
88(16)
Introduction
88(2)
Models of technology adoption
90(2)
The impact of technologies on writing
92(1)
Promotional emails
93(2)
Instant messaging and web-chat
95(2)
Email and instant messaging
97(2)
Technology and writing: opportunities and challenges
99(1)
Multimodality
99(1)
Management of corporate image
100(1)
Collaborating in virtual space
101(1)
Conclusion
102(2)
8 Organisational culture
104(16)
Introduction
104(1)
Organisational culture and discourse community
105(3)
Organisational culture: definitions and approaches
108(2)
Schein's model of organisational culture
110(2)
Interpreting an organisational culture
112(1)
Management beliefs and organisational culture
113(2)
Organisational culture and pedagogy
115(4)
Conclusion
119(1)
9 Socialisation processes
120(16)
Introduction
120(1)
Language socialisation
121(2)
The academy and the workplace as contexts for learning
123(1)
Situated learning
124(2)
The issue of transferability
126(3)
Towards possible pedagogies
129(1)
Socialising into a workplace: a case study
130(3)
Conclusion
133(3)
10 Workplace writing and pedagogy: concluding thoughts
136(9)
Introduction
136(1)
Textbooks and workplace writing
137(4)
What teachers can do
141(4)
References 145(18)
Index 163
Stephen Bremner is an Associate Professor in the Department of English at City University of Hong Kong.