Provides a platform for students to become familiar with the new, mass communication way of writing. The book explains mass communications practitioners such as journalists, advertising copywriters, public relations practitioners and the like, do wr...Daugiau...
Assisting students in presenting messages that display great form and style, The PR Styleguide addresses the most widely used and accepted practices in developing PR pieces providing many visual examples and a breakdown of the goals for each...Daugiau...
Ši knyga nebeleidžiama, tačiau mes Jums pranešime naudoto egzemplioriaus kainą
As the Official Educational Publisher for CIM, all BPP Learning Media materials are written or reviewed by a CIM examiner or a CIM recommended tutor and all books have a CIM professional body review for assurance on syllabus coverage....Daugiau...
Introduces students to a range of commonly used statistical procedures typically included in the curricula of undergraduate applied statistics and research methodology units. This text takes an approach to the subject matter, working through each pro...Daugiau...
Ši knyga nebeleidžiama, tačiau mes Jums pranešime naudoto egzemplioriaus kainą
A concise and student-friendly handbook, THE PR STYLEGUIDE serves as a complete style guide and reference tool for PR students and practitioners. Assisting students in presenting messages that display great form and style, THE PR STYLEGUIDE addresses...Daugiau...
Ši knyga nebeleidžiama, tačiau mes Jums pranešime naudoto egzemplioriaus kainą
Public affairs is a tool that enables us to steer a way around an imminent disaster or to alert policy-makers that something must be done to minimize its effect. It is also a route to avoiding possible crises in the first place. Furthermore, public a...Daugiau...
Ši knyga nebeleidžiama, tačiau mes Jums pranešime naudoto egzemplioriaus kainą
Updated in a new 3rd edition, Strategic Writing emphasizes the strategic, goal-oriented mission of high-quality media and public relations writing with clear, concise instructions for more than 40 types of documents. Th...Daugiau...
