The 2025 International Conference on Global Retail Brand Management is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailers, store b...Daugiau...
This open access book presents the latest findings of researchers from around the globe who presented their work at the 10th international conference of Strategic Innovative Marketing and Tourism (ICSIMAT) in 2023. It provides an up-to...Daugiau...
The book features the first volume of the proceedings of the 10th International Conference of the International Association of Cultural and Digital Tourism (IACuDiT), with the theme Recent Advancements in Tourism Business, Technology, and Social Sci...Daugiau...
This book is the second volume of the proceedings of the 11th International Conference of the International Association of Cultural and Digital Tourism (IACuDiT). Focusing on ...Daugiau...
The book features the second volume of the proceedings of the 10th International Conference of the International Association of Cultural and Digital Tourism (IACuDiT), with the theme Recent Advancements in Tourism Business, Technology, and Social...Daugiau...
This book presents a selection of the best papers from the 17th International Conference on Business Excellence, Rethinking Business: Sustainable Leadership in a VUCA World (ICBE 2023), held in Bucharest, Romania, in March 2023.In todays...Daugiau...
This book explores the latest trends, challenges, and opportunities shaping the business, hospitality, and tourism sectors, with a special focus on Eastern Europe. It presents a collection of thought-provoking papers from the 2024 Modern Trends in...Daugiau...
As the marketing landscape continues to evolve, posing fresh challenges for both academics and practitioners, this book explores contemporary marketing issues, trends, challenges, and opportunities....Daugiau...
This open-access book presents papers from the fourth bi-annual FACTUM Fashion Communication Conference, a leading reference event in the field of fashion communication....Daugiau...
This edited volume brings together some of the best papers from the 2022 Conference on Partial Least Squares Structural Equation Modeling (PLS-SEM), held at the Babe -Bolyai University, Cluj, Romania. The volume seeks to expand the current re...Daugiau...
The 2024 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailer...Daugiau...
This book contains selected papers from the 2025 Greek Marketing Academy and the Global Alliance of Marketing and Management Associations Joint Symposium (GMA-GAMMA2025) held from July 24 to 27, 2025, in Hong Kong, China.It focuses on achievi...Daugiau...
The Digital Marketing and eCommerce Conference brings together leading researchers and scholars to exchange and share their experiences and findings on all aspects of ecommerce and digital marketing.This volume presents the proceedings of t...Daugiau...
This open access book presents the latest findings of researchers from around the globe who presented their work at the 10th international conference of Strategic Innovative Marketing and Tourism (ICSIMAT) in 2023. It provides an up-to...Daugiau...
The book features the first volume of the proceedings of the 10th International Conference of the International Association of Cultural and Digital Tourism (IACuDiT), with the theme Recent Advancements in Tourism Business, Technology, and Social...Daugiau...
The 2023 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailer...Daugiau...
The Digital Marketing and eCommerce Conference aims to bring together leading researchers and research scholars to exchange and share their experiences and research results on any aspects of ecommerce and digital marketing.This volume prese...Daugiau...
The book features the second volume of the proceedings of the 10th International Conference of the International Association of Cultural and Digital Tourism (IACuDiT), with the theme Recent Advancements in Tourism Business, Technology, and Social...Daugiau...
This book presents a selection of the best papers from the 17th International Conference on Business Excellence, Rethinking Business: Sustainable Leadership in a VUCA World (ICBE 2023), held in Bucharest, Romania, in March 2023.In todays...Daugiau...
This book discusses current trends, challenges, and opportunities in the fields of business, hospitality, and tourism, particularly in Eastern Europe. Featuring selected papers presented at the second annual Modern Trends in Business Hospitality...Daugiau...
This book presents a selection of the best papers from the 16th International Conference on Business Excellence, New Challenges of the Century. Digital Economy and the Green Revolution (ICBE 2022), held in Bucharest, Romania, in March 2022. Show...Daugiau...
This book discusses current trends, challenges, and opportunities in the fields of business, hospitality, and tourism, particularly in Eastern Europe. Featuring selected papers presented at the second annual Modern Trends in Business Hospitality...Daugiau...
This book presents selected contributions to the International Scientific-Practical Conference 2023 (ISCP 2023) organized by East European University (Georgia), E-Commerce Institute (Germany) and Adelphi University (USA). It discusses the c...Daugiau...
This proceedings volume presents selected chapters from the 13th Global Islamic Marketing Conference, featuring contributions from renowned experts from around the world. The chapters offer an up-to-date overview of research and insights into Isla...Daugiau...
This book focuses on the issues and challenges posed by COVID-19, proposing ways to deal with the supposed new normal which the pandemic has introduced in the functioning of business, society, and environment. Among the issues discussed are empl...Daugiau...
This proceedings volume presents a cutting-edge exploration of Islamic marketing, delving into the details of Muslim consumer behavior and Halal business practices, while offering invaluable strategies for navigating the dynamic world of commerce...Daugiau...
This edited volume brings together some of the best papers from the 2022 Conference on Partial Least Squares Structural Equation Modeling (PLS-SEM), held at the Babe -Bolyai University, Cluj, Romania. The volume seeks to expand the current re...Daugiau...
This book contains selected papers from the 2023 Greek Marketing Academy and the Global Alliance of Marketing and Management Associations Joint Symposium (GMA-GAMMA2023) held from July 20 to 23, 2023, in Seoul, Korea. It presents cutting-edge rese...Daugiau...